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What Does RTB Mean In Marketing

RTB in marketing stands for Real-Time Bidding, which is a method of buying and selling online advertising in real-time auctions. It involves advertisers placing bids on ad impressions and targeting specific audiences, while publishers offer their available ad inventory for auction to the highest bidder.

RTB allows advertisers to target specific audiences and optimize their campaigns in real-time, resulting in more effective advertising and higher return on investment. It also allows publishers to maximize their revenue by selling their ad inventory to the highest bidder.

RTB is commonly used in programmatic advertising, which is the use of technology to automate the buying and selling of digital advertising. It has become a popular method of online advertising because it allows for efficient and targeted advertising, making it more cost-effective and impactful than traditional advertising methods.

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Raja Koduri Left Intel To Launch AI Gaming Software Startup
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After Adani Havoc, Hindenburg Research Will Release Another "Big" Report
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Dr Jitendra Singh Proposed India’s Extended Collaboration In Biotech StartUps And Vaccine Development In PPP
Dr. Jitendra Singh, Union Minister of State (Independent Charge) Science and Technology; Minister of State (Independent Charge) Earth Sciences; and Minister of State (Independent Charge) Personnel, Pu
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India Is Rapidly Becoming A Big Telecom Technology Exporter: PM Narendra Modi
Prime Minister Narendra Modi stated on Wednesday that India is quickly moving from being a user to a major exporter of telecom technology. Mr. Modi stated to attendees after inaugurating the Intern

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Era Of Whitening  Products Twisted Fairness Obsessions And Distorting Of Our Principles

Are you obsessed with fair skin? It’s time to change your distorted and made-up beliefs machined by the media. Let’s put an end to this colorless racism. #ThinkWithNiche

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Growing Your Business In The Pharma Industry

Stagnation in a company’s growth is every entrepreneur's worst nightmare. Not only this but not expanding your business into avenues that it can explore might also lead to a higher risk of it facing the brunt of sudden changes in the market. We are going to tell you about the things you need to be up to date with.#ThinkwithNiche

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