Reasons Why Customer Is Always Right Is Wrong

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Reasons Why Customer Is Always Right Is Wrong
12 Oct 2021
7 min read

Blog Post

The world of business comes with it’s own myths . It has its own cryptic myths that have become too cliched with time to not engage and agree with them. Out of these myths, one is so common that it can be found on almost every businessman’s tongue: “Customer is always right”. Let’s decode this together.#ThinkWithNiche

The phrase “The customer is always right” was originally given by Harry Gordon Self ridge, and is typically used by businesses to convince customers.  They promis their customers to provide  good service and traind  employees to insure the same.
But the abandonment of this thought process can be seen these days, which might sound a bit contrasting to one because it results in customer care services which in place of gaining their trust and favor are losing them at a constantly increasing rate.
For this view, you should turn around your seat and start seeing your business or product from an organizational point of view, not from  customer’s view. What makes this scene different is simply perspective.
 

1- Foundation First Structure Second

When you look at your company from the top, you will acknowledge the fact that your company is at FIRST made up of your employees and then at second is supported by your customers. Customers come and go, but employees stay. So, as a leader, your preference must be your employees, because, at the end of the day, they are the ones who make you. But this doesn’t mean you should straightaway ignore the customer. You must give proper attention to your  customers.A reliable customer is one who genuinely makes you understand his or her problem and expects a solution, whereas a bad customer is the one who knows nothing but to rant  your company and your employees.
This leads us to the second point.
 

2- Some Customers Are Disguised

Yeah! A bunch of customers is simply there on a call with your employees to make them feel bad about themselves and your company. This can not only result in low morality of your employees, but  as an extension, it can lead to certain issues that will directly affect the graph of your company. Disguised customers are those who want to gain profit out of your employees by making you lose money. 
Another perilous effect of these customers is discussed in the next point.
 

3- The Black Hole Effect

These raving and ranting voices of the bad customers  negatively  effect the nature of your employee. It creates tension in their mind which extends to a change in attitude. A frustrated employee can either leave your company or stop caring about customer service. Either of these results will have a tremendously bad effect on none but your business. You will be standing in the position of losing both your employees as well as your customer, which is basically an initiation of a black hole that is not only going to suck your company but also will result in the loss of many jobs and services to your customers.

Dreadful as this issue sounds, simpler is its the solution. You should make sure that your employees are happy FIRST and then check on with customers because a happy employee will be motivated and would be a good sevice provider. 

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