With the increasing population, the internet’s extending reach, the content consumption is creating insane records, and on top of that constantly breaking them. With this surge in consumption, online content creation is in high demand. It is one of the most popular roles and its popularity is increasing exponentially. Now, with this much content online, how can one make himself/herself stand out from the herd? Let’s discuss. #ThinkWithNiche
Listed below are some of the main insights that will make you not only stand out but also popularize your content
1. Make them discover you
3.5+ billion users are found active on social media as of 2020, and this number is supposed to touch the benchmark of 4.5 billion by the end of 2025. With these exploding numbers, there should be no delay in hopping on this ride of content creation. Search Engine Optimization is the ultimate way to get your content trending. The benefit of improving technology is that you have now software that finds for you what’s under the spotlight. This gives you the opportunity to create something in relation to that topic. Thus, making you easily discoverable and increasing the number of walk-ins on your website or social media handle.
2. Stay safe of copycats
Keep an eye on all the social media platforms, to maintain the safety of your brand. There are a lot of content stealers and since editing is now every other person’s forte, stealing your content is way easier than before. Luckily, developers have prepared such services that help you keep an eye on social media by extracting every detail that you eyes might miss.
3. Be omnipresent
Just kidding. By omnipresent, I mean being active on every platform and in every form. The content consumers are vast and their consumptions are different too. Some might like watching a short video, others may be interested in reading a blog. Some might only be on tik-tok, others may be using only Instagram. So, to reach out to everyone, you will have to spread the wings of your content.
Some of the platforms have now provided the feature of analytics that reads the reaction of all your posts and interaction. You can use this analysis in firstly experimenting with what gains more views and then implementing the combination of those which make your content highly valuable.
5. Making them pay
Yes, that’s exactly what it sounds like. Thanks to the just social media tools, that help you find who is copying your content. And with the new algorithms, you can turn the lost revenue through their views. A lot of software has prevented a huge amount of original creators from getting lost in the sea of social media.
Finally, what helps in spreading your reach is the combination of these methods. All you have to keep in mind is to make constant engaging content as well as keeping an eye on both the analytics and content stealers/