BARC to release news channels’ rating after 17 months

Share Us

508
BARC to release news channels’ rating after 17 months
09 Feb 2022
5 min read

News Synopsis

Broadcast Audience Research Council (BARC) is planning to resume publishing news channels’ rating after a period of 17 months. This is done after the Ministry of Information and Broadcast has given its permission to release individual channels’ rating. The ratings were suspended in October 2020 when it was discovered that few channels were involved in a trp scam and rigged their trp ratings. "BARC India is currently working towards ensuring the seamless release of individual news channel data and intends to commence release with effect from our reporting Week 10, 2022. As per our reporting cycle, this data will be released to the market on Thursday, 17th March 2022, we believe we have a statistically sound and effective solution which helps augment the robustness of the data and reporting, which we had set out to do”: BARC said in its official statement.

You May Like

TWN In-Focus