Eiffel Tower Welcomes Indian Tourists with UPI Payments: A Milestone for Digital India
In a groundbreaking move, the world-famous Eiffel Tower in Paris has become the first French merchant to integrate India's Unified Payments Interface (UPI) service. This transformative step enables Indian tourists to effortlessly purchase Eiffel Tower tickets by scanning a QR code on the merchant's website through their preferred UPI app.
Eiffel Tower's UPI Adoption:
The adoption of UPI by the Eiffel Tower opens up new avenues for Indian travelers, simplifying the process of ticket booking through secure and convenient digital transactions. Visitors can now use their UPI-enabled apps to scan QR codes, streamlining the payment process for an iconic experience.
NPCI's Strategic Collaboration:
The National Payments Corporation of India (NPCI) has collaborated with Lyra, a prominent French e-commerce and proximity payments specialist, to introduce UPI services in France. This strategic partnership aims to extend UPI adoption beyond the Eiffel Tower, with plans to incorporate other businesses in the tourism and retail sectors, providing seamless digital payment experiences.
Significance of NPCI-Lyra Partnership:
Lyra's collaboration with NPCI International Payments Ltd. holds particular significance as Indians constitute the second-largest group of international travelers to the Eiffel Tower. This move aligns with Prime Minister Narendra Modi's vision, who previously highlighted the initiation of UPI payments at the Eiffel Tower as a significant milestone in India's digital payment ecosystem.
Global Reach of UPI:
The integration of UPI payments in France signifies a broader global reach for India's digital payment system. With previous agreements in Asian nations like Singapore, Bhutan, Nepal, the UAE, and Malaysia, the expansion into France strengthens economic ties and showcases the global impact of India's digital payment infrastructure.
Indian tourists can now scan a QR code on the Eiffel Tower website and use their preferred UPI app to pay for tickets instantly.
This collaboration between the National Payments Corporation of India (NPCI) and French e-commerce specialist Lyra marks a significant milestone in UPI's global expansion.
The move is expected to benefit both Indian tourists and the French tourism sector, potentially leading to increased visitor numbers and economic growth.
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