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News In Brief Technology and Gadgets

Sony Launches Bravia 5 Mini LED TV in India with XR Technology and Google TV Features

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Sony Launches Bravia 5 Mini LED TV in India with XR Technology and Google TV Features
19 Jul 2025
min read

News Synopsis

Sony has officially launched the Bravia 5 Mini LED TV in India, adding a premium offering to its acclaimed Bravia series. Equipped with Cognitive XR technology, Google TV, and a host of image and sound enhancement features, the Bravia 5 aims to redefine home entertainment. Available in a variety of screen sizes, the TV caters to different room sizes and user preferences.

Available Sizes and Price in India

The Sony Bravia 5 Mini LED TV comes in four display sizes:

  • 55-inch (K-55XR55A) – ₹1,37,740

  • 65-inch (K-65XR55A) – ₹1,73,840

  • 75-inch (K-75XR55A) – ₹2,84,990

  • 85-inch (K-85XR55A) – ₹4,17,990

All models are available for purchase via Sony Centers, major electronic retail outlets, and top e-commerce platforms across India. Sony also offers a 1-year comprehensive warranty with each model.

Cognitive XR Processor for Human-Like Perception

At the heart of the Bravia 5 is Sony’s Cognitive Processor XR, which blends machine learning and cognitive intelligence to process content the way humans naturally see and hear. This processor optimizes picture quality in real-time by analyzing audio-visual data and fine-tuning it to deliver realistic and immersive content.

XR Backlight Master Drive for Enhanced Contrast

The XR Backlight Master Drive technology controls thousands of Mini LEDs with precision, producing brighter highlights and deeper blacks. This results in exceptional contrast levels and a more cinematic viewing experience, especially in darker scenes.

Calibrated Viewing Modes for Streaming Platforms

Sony brings content authenticity home through its Studio Calibrated Modes. These settings are designed to reproduce visuals exactly as intended by filmmakers:

  • Netflix Adaptive Calibrated Mode

  • Sony Pictures Core Calibrated Mode

  • Prime Video Calibrated Mode – A new addition, this feature automatically adjusts picture settings for movies, series, and even live sports, ensuring consistent quality across all Prime Video content.

XR Contrast Booster 10 for Realistic Visuals

With XR Contrast Booster 10, the Bravia 5 intelligently balances brightness and shadow to produce a more lifelike and vibrant image. This feature makes a significant difference when viewing HDR content or dynamic scenes.

XR Triluminos Pro and XR Motion Clarity

Sony’s XR Triluminos Pro technology helps the Bravia 5 display over a billion vibrant colors, offering more realistic skin tones and natural scenery. Additionally, XR Motion Clarity ensures smooth and sharp visuals, even during fast-paced action sequences, by reducing blur and maintaining brightness.

Smart TV Experience with Google TV

The Bravia 5 runs on Google TV OS, granting users access to thousands of apps, including popular streaming platforms like Netflix, Disney+ Hotstar, Prime Video, and YouTube. Google Assistant voice control is also built-in, allowing for hands-free operation.

Immersive Audio with Acoustic Multi-Audio

To complement its stunning visuals, the Bravia 5 is equipped with Acoustic Multi-Audio technology. The setup includes Sound Positioning Tweeters and dual down-firing full-range speakers, delivering spatially accurate sound that enhances immersion, especially for movies and games.

Voice Zoom 3 for Clear Dialogue

The TV also features Voice Zoom 3, an AI-powered tool that detects and enhances human voices during dialogue scenes. This ensures better speech clarity without having to increase the overall volume.

Game Menu 2: Designed for Gamers

Sony has introduced Game Menu 2 in the Bravia 5, offering a centralized control hub for gaming features like:

  • Auto Low Latency Mode (ALLM)

  • Variable Refresh Rate (VRR)

  • Auto HDR Tone Mapping

Gamers can adjust these settings on the fly, making gameplay smoother and more immersive.