How to Subscribe to Meta Verified for WhatsApp Businesses in India

Messaging has become an essential tool for businesses, aiding in customer inquiries, product discussions, and finalizing purchases. At Conversations, Meta's annual business messaging event, the company introduced new product updates aimed at enhancing the capabilities of businesses on WhatsApp.

Meta Verified Rollout Among these updates, Meta announced the rollout of Meta Verified on the WhatsApp Business app in India, Brazil, Indonesia, and Colombia.

This new feature aims to help businesses strengthen their presence across Meta's platforms: WhatsApp, Instagram, and Facebook.

What is Meta Verified?

Meta Verified is a subscription service designed to help businesses establish and verify their presence on WhatsApp, Instagram, and Facebook. When a business displays a Meta Verified badge, it signifies that they have registered their information with Meta.

This badge ensures customers that the business is authentic and verified. Meta Verified businesses benefit from enhanced account support, including impersonation protection, and the ability to use WhatsApp across multiple devices for their employees.

How to Subscribe to Meta Verified for Business on WhatsApp

1. From the Chatlist, tap Tools.

2. Tap Meta Verified. If the option is not available, it may not be accessible to you yet.

3. Tap Continue.

4. Choose the subscription package recommended for your business and tap the corresponding button.

5. Confirm your business account and tap Next.

6. If your business account meets the eligibility requirements, set up your payment method and make the first payment. Tap Pay to complete the process. This payment will be refunded if Meta cannot verify your business.

7. Tap Next.

8. Select your business and tap Next. If your business is not listed, tap None of these matches my business.

9. Choose a verification method and tap Next.

10. Provide the required verification information and tap Next or Submit.

11. Tap Done.

Your application will be reviewed by Meta, and you will receive an update within three business days via the selected verification method.

Other Updates

AI Tools In addition to Meta Verified, Meta announced AI tools to enhance business operations on WhatsApp. These AI tools are designed to help businesses quickly assist customers and introduce them to new products.

Meta is training AI to respond to common questions received by businesses on WhatsApp, providing quick answers to customer queries. Furthermore, AI will assist in creating ads on Facebook and Instagram, reminding customers about items left in their carts or offering discounts on considered purchases.

Calling for Larger Businesses Meta introduced a new feature enabling users to call larger businesses on WhatsApp with a single tap. This feature aims to streamline complex requests, such as travel inquiries or new bank account discussions.

Currently in the testing phase, Meta plans to expand this feature to more businesses in the coming months.

These updates highlight Meta's commitment to enhancing business interactions on its platforms, providing tools to improve customer service, and streamline business operations.