BSNL Hints at Major Announcement as 5G Launch Expected in August

Bharat Sanchar Nigam Limited (BSNL), the state-owned telecom operator, is expected to launch its 5G services as early as August 2025. The company has hinted at a major announcement on its official X (formerly Twitter) handle, sparking speculation that it is finally ready to step into the 5G arena.

Official Teaser Hints at a "Game-Changing" Digital Experience

On its official X handle, BSNL India posted:
"This August, BSNL Unveils the Next-Level Digital Experience! Get Ready for a Game-Changing Digital Journey with BSNL."

This announcement suggests that the telco is preparing to unveil new technology and features to enhance the digital experiences of its customers—likely the rollout of its long-awaited 5G services.

Affordable 5G Could Shake Up India’s Telecom Sector

If BSNL indeed launches 5G services in August, it could disrupt the Indian telecom market dominated by Reliance Jio, Airtel, and Vodafone Idea (Vi). Known for offering competitively priced plans, BSNL's entry into the 5G space may appeal to cost-conscious users.

Private telecom companies may face increased pressure to retain subscribers if BSNL can offer reliable 5G connectivity at lower prices. This could lead to more aggressive pricing strategies and improved service offerings across the board.

Government Backs BSNL and MTNL Revival Efforts

In Parliament, Union Communications Minister Jyotiraditya Scindia confirmed that efforts are underway to revive both BSNL and MTNL. A significant development was the first-ever review meeting for BSNL, which included both the Communications Minister and the Minister of State for Communications.

Key Decisions Taken:

• Monthly review meetings will be chaired by the Minister of State for Communications.

• Quarterly review meetings will be chaired by Union Communications Minister Scindia.

• BSNL has been directed to increase its Average Revenue Per User (ARPU).

• Progress will be tracked at the circle level, focusing on innovation, efficiency, and customer service.

Focus on Mobile Service Innovation and Local Empowerment

The government is pushing BSNL to improve mobile service delivery through:

• Innovative telecom solutions

• Decentralized decision-making

• Region-specific strategies

These changes aim to modernize BSNL’s operations and make it competitive with private players.

BSNL and Vi Struggle to Retain Customers

Despite their efforts, both BSNL and Vodafone Idea (Vi) continue to lose subscribers. According to TRAI’s June 2025 report:

• BSNL lost over 3,06,000 users

• Vi lost over 2,17,000 users

These losses reflect user dissatisfaction and increasing competition in the telecom space.

Current Subscriber Base and Market Share

As of June 2025:

• Vi has around 204 million subscribers, with a market share of 17.56% (down from 17.61%).

• BSNL has approximately 90 million subscribers, and its market share has dipped from 7.82% to 7.78%.

The declining numbers underline the urgency for both companies to upgrade their services and introduce attractive offerings to hold on to their user base.

BSNL 4G Expansion Continues Alongside 5G Preparation

While 5G is in the spotlight, BSNL is also actively expanding and upgrading its 4G infrastructure. This dual strategy aims to cater to both rural and urban populations, ensuring wider coverage before fully rolling out 5G nationwide.

What Lies Ahead?

With the upcoming announcement in August, all eyes are on BSNL. If the company successfully launches 5G services, it could:

• Revive its relevance in the telecom market

• Attract millions of users seeking affordable high-speed internet

• Trigger pricing wars with private telecom giants

However, the key to long-term success will be consistent service quality, network expansion, and competitive pricing.