Blinkit Introduces Post-Order Feature, Allowing Users to Add Items After Placing Orders

Quick commerce platform Blinkit has launched a new post-order feature in India, enabling users to add forgotten items even after placing their order. This innovation saves both time and money and ensures a seamless shopping experience.

Blinkit Post-Order Feature

Quick commerce platform Blinkit has rolled out a new post-order feature, which allows users to add items to their order even after it has been placed. This feature is particularly useful for people who often forget certain items. The feature remains active until the order is packed, and Blinkit will not charge any extra delivery fees. This eliminates the need for placing a separate second order. The announcement was made by Blinkit CEO Albinder Dhindsa, who also requested feedback from users to improve the feature further.

How the Feature Works

With this new feature, users can select additional items after placing their original order. This option remains available until the order is packed. No extra delivery charges are required, making it convenient to add previously forgotten items. This helps save both time and money.

Testing of New Features

Alongside Blinkit, other quick commerce companies are also testing new features and services. Zepto recently began pilot testing new product verticals such as Super Mall and Zepto Diagnostics. Swiggy has introduced the Maxxsaver feature to increase cart value and has also launched the Food on Train service, currently operating at 122 railway stations.

Company Requests User Feedback

Announcing the feature, Blinkit CEO Albinder Dhindsa encouraged users to share suggestions to further improve the platform. The company aims to make the user experience faster, easier, and more convenient, with more innovations expected in the near future.

Blinkit Becomes India’s Favorite Quick Commerce Platform

According to a recent Bank of America (BofA) survey, Blinkit is India’s most preferred quick commerce platform. 31% of users selected Blinkit as their primary app, followed by Swiggy Instamart (19%), Flipkart Minutes (14%), and Zepto (12%). This ranking highlights Blinkit’s popularity and the trust it enjoys among users.

Other Companies Expanding Services

Other quick commerce platforms are also innovating. Zepto is testing two new services:

• Super Mall: For premium and high-value products

• Zepto Diagnostics: In-app diagnostics under the pharma category

Swiggy has launched Maxxsaver, which helps users increase order size, and Food on Train, available at 122 railway stations.

Conclusion

Blinkit’s new post-order feature along with innovations from other platforms reflect the rapid evolution of India’s quick commerce sector. Companies are continuously introducing features to enhance the user experience, improve convenience, and ensure customer satisfaction.