Apple gears up for 10 new launches: M5 MacBooks, AirTag 2, and more tipped after iPhone 17

Apple’s much-anticipated iPhone 17 series launch may have dominated headlines last week, but the tech giant has no plans to slow down its innovation cycle. According to Bloomberg’s Mark Gurman, Apple has at least 10 more products in the pipeline, with half expected before the end of 2025 and the remaining devices set to debut in early 2026.

Gurman emphasized that the current slowdown in releases is only temporary, as Apple’s hardware roadmap for the next 18 months is packed with major upgrades across iPads, MacBooks, wearables, and smart home devices.

Apple’s Products expected before end of 2025

M5 iPad Pro

One of the most exciting upgrades is the iPad Pro powered by the M5 chip. This processor carries forward the efficiency gains of the A19 Pro used in the iPhone 17, but it is optimized for more demanding workloads on larger displays. The tablet will also feature a second front-facing camera placed in portrait orientation, making it more convenient for video calls. Industry insiders also speculate that Apple may introduce a square-shaped selfie camera sensor, similar to the one unveiled on the iPhone 17.

M5 Vision Pro

Apple’s Vision Pro headset will also receive a performance-focused refresh. The current M2 processor is likely to be swapped with the M5 chip, offering significant speed and efficiency gains. While no drastic design changes are expected, leaks suggest that the device could come in a new Space Black finish along with a revised strap design for improved comfort.

AirTag 2

The company’s item-tracking accessory is finally set for its first major update since launch. The AirTag 2 will reportedly adopt the U2 chip, already seen in the AirPods Pro 3. This will enhance precision finding capabilities, making it easier for users to track their belongings with greater accuracy.

Apple TV and HomePod mini refresh

Apple’s smart home portfolio is also due for an upgrade. Both the Apple TV and HomePod mini will reportedly be powered by a new N1 networking chip, which was revealed during the iPhone 17 launch event.

• Apple TV: Expected to integrate next-generation Siri and Apple Intelligence features that are scheduled for release in 2026.

• HomePod mini: Could receive new colour options alongside its hardware refresh, giving users more variety.

Early 2026 Roadmap

M5 MacBook Pro

Traditionally launched in the autumn, the MacBook Pro refresh may arrive a bit later in early 2026. The update will bring the M5 chip but will maintain the current design. Apple is reportedly holding back its OLED panels and slimmer chassis redesign for a late 2026 release.

M5 MacBook Air

The MacBook Air will also transition to M5 silicon in the first quarter of 2026. The changes are expected to focus largely on internal performance improvements, while retaining the sleek, lightweight design that makes the Air popular.

New Mac Display

Apple is developing two external monitors, one of which is likely to be the successor to the Studio Display. Both monitors are tipped to retain the 27-inch size, but industry observers believe the Studio Display refresh will come first.

iPhone 17e

Following the success of the iPhone 16e, Apple will introduce the iPhone 17e in spring 2026. This entry-level model is expected to feature the A19 chip along with modest hardware upgrades, making it an affordable yet powerful option.

Smart Home Hub for Siri

Apple is also preparing to enter a new product category with a dedicated smart home hub powered by Siri. Originally planned for an earlier release, the hub was delayed due to Apple’s overhaul of its digital assistant. With iOS 26.4 expected to bring a rebuilt Siri, the hub could launch in early 2026 as a central device for managing smart homes.

Outlook

Apple’s upcoming product roadmap reveals that the company is focusing on steady hardware upgrades rather than radical redesigns in the near term. The shift to the M5 processor across multiple devices highlights Apple’s push for efficiency and performance gains using in-house silicon.

The next 12 to 18 months are expected to bring a diverse lineup—from iPads and MacBooks to smart home products and wearables. While revolutionary changes like OLED MacBooks may come later, Apple’s strategy ensures its ecosystem remains fresh and competitive against rivals like Samsung, Google, and Microsoft.

Conclusion

Apple is gearing up for one of its most ambitious product cycles, with 10 new launches planned across 2025 and 2026. From M5-powered iPads and MacBooks to an upgraded AirTag 2, refreshed Apple TV, and a brand-new Siri-powered hub, the company is strengthening its foothold across categories. While the updates focus more on incremental improvements, they reinforce Apple’s long-term vision of building a seamlessly connected ecosystem.