WhatsApp Channels Feature Goes Global, Including India

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WhatsApp Channels Feature Goes Global, Including India
14 Sep 2023
4 min read

News Synopsis

WhatsApp has unveiled a major expansion of its Channels feature, making it available to users in over 150 countries, including India. The announcement comes as part of WhatsApp's ongoing efforts to enhance communication options and privacy for its global user base.

Mark Zuckerberg's Introduction

Mark Zuckerberg himself introduced the rollout of WhatsApp Channels on his newly created WhatsApp channel. He expressed his excitement about the feature, describing it as "a new private way for you to get updates from people and organizations you follow" and highlighted its potential for sharing Meta news and updates.

A Progressive Rollout

WhatsApp initially introduced Channels in June, starting with users in Colombia and Singapore. In July, it expanded the feature to seven additional countries. Now, with this global expansion, users worldwide will have access to Channels, enriching their messaging experience.

Key Features of WhatsApp Channels

The Channels feature resides in a separate tab within the app, offering users a discreet space to receive updates without cluttering their main chat inbox. Crucially, the channels you follow remain private, and other users cannot see them. Additionally, WhatsApp ensures the protection of your personal information, such as your phone number, which remains hidden from channel admins and followers.

Enhanced Interaction

While the primary function of a channel is to facilitate one-to-many communication through broadcast messages, WhatsApp is adding new interaction elements. Users will now have the ability to react to messages with emojis, and the total count of reactions will be visible beneath each message.

Improved Directory and Forwarding

WhatsApp is enhancing the user experience by providing an improved directory to help users discover channels based on their country. This directory can be sorted by criteria like new, most active, and most popular. When users forward updates from a channel to groups or individuals, it will include a convenient link back to the channel for easy access.

Admin Privileges

For channel admins, WhatsApp is introducing the capability to edit messages for up to 30 days. Additionally, users will have a 15-minute window to edit messages sent to individuals or groups.

Future Channel Creation

While WhatsApp is currently restricting channel creation to select individuals and organizations, the company has plans to eventually allow everyone to create a channel, broadening the platform's scope for content creators and communicators.

Notable Additions

With the global launch of WhatsApp Channels, several prominent entities have joined the platform, including Olivia Rodrigo, David Guetta, Billboard, MLB, and Mark Zuckerberg himself. While the exact number of channels available is unspecified, WhatsApp confirms there are now "thousands" of them, covering diverse topics and interests.

WhatsApp's commitment to expanding its messaging capabilities and enhancing user privacy continues to shape the platform's evolution, providing users with more versatile and secure ways to connect with others.

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