Saw a Stylish Outfit Online or In-Store? Google’s Doppl App Lets You Virtually Try It On

Have you ever spotted a stylish outfit on social media or in a store window and wished you could try it on before committing to a purchase? Google has just introduced a new solution for that. Meet Doppl, an experimental AI-powered virtual fitting room app that lets you see how clothes would look on you, not just on a model.

Unlike earlier efforts from Google that allowed users to visualize clothing on generic body types, Doppl takes a personalized approach, using your photo to create a digital twin and simulate fashion looks tailored specifically for you.

What Is Google Doppl and How Does It Work?

Google Doppl is designed to be easy and interactive. Here’s how the app works:

1. Upload a full-body photo of yourself to the app.

2. Snap or upload an image of a clothing item you’ve seen — from social media, online stores, or even a friend's closet.

3. Doppl then uses AI to render a virtual image of you wearing the outfit, with realistic fitting and styling.

4. You also have the option to generate short AI videos showing your avatar in motion, offering a more dynamic and lifelike preview than static images.

This immersive experience helps users make informed fashion choices and adds a layer of creativity to how people explore their personal style online.

AI-Driven Fashion, Tailored to You

Unlike previous virtual try-on tools in Google Shopping, which showcased clothing on preset body types, Doppl’s standout feature is its individualized experience. Your face, your body, your digital outfit. It’s an evolution of Google’s approach to personalized shopping.

The stylized avatars and motion videos created by the app bring outfits to life, allowing users to see how clothes move and fit in real-world contexts, making it easier to decide if a certain dress, jacket, or shirt is right for them.

More Than Just Try-Ons: Doppl’s Social & Practical Side

Google Doppl isn’t just a try-on tool—it also includes a number of social and organizational features that turn it into a fashion companion app:

• Save your favorite looks to a virtual wardrobe.

• Browse outfit previews to compare styles.

• Share your looks on social media or with friends for feedback.

These features are aimed at transforming how users interact with fashion—from fun experimentation to practical decision-making during online or offline shopping.

Where Is Doppl Available?

At present, Google Doppl is only available in the United States and can be downloaded on both iOS and Android platforms. There is currently no timeline for an international rollout, meaning users in India and other countries will have to wait a bit longer to try out this fashion tech innovation.

Google has launched the app under its Google Labs initiative, which focuses on testing experimental features and technologies. The company is transparent about the fact that Doppl is still in the early stages—outfits might not always fit perfectly in the digital renders, and some visual detailing may vary.

What’s Next for Virtual Fashion?

Doppl taps into the growing interest in AI-generated content and virtual fashion tech. As consumers increasingly shop online and demand more personalized digital experiences, Doppl could pave the way for a new kind of retail experience that blends artificial intelligence, augmented reality, and fashion exploration.

With its potential to revolutionize online shopping, Doppl could reduce return rates, boost user confidence, and make browsing outfits a more interactive and engaging experience.

If widely adopted, Doppl might soon become an essential part of the online fashion ecosystem—especially for the social-media-savvy generation that loves to experiment with their style.