Ola Electric Sells 25,000 Units in February 2025, Maintains Lead in E2W Market

Ola Electric maintained its dominance in the electric two-wheeler (e2W) market in February 2025 by selling 25,000 units. This impressive sales performance helped the company retain its position as the market leader, achieving a 28% market share. The company's success can be attributed to its popular S1 scooter range and its expanding retail and service network across India.

Expanding Retail Presence and Growing Demand in Tier 3 & 4 Cities

A key factor driving Ola Electric’s continued growth is its nationwide retail presence, with over 4,000 sales and service outlets. This extensive network ensures strong accessibility for customers, especially in smaller towns. According to an Ola Electric spokesperson, the brand has witnessed a surge in demand from Tier 3 and Tier 4 cities, highlighting the increasing acceptance of EVs beyond metro areas.

Ola Electric’s Entry into the Electric Motorcycle Segment

Taking a significant step in expanding its EV lineup, Ola Electric recently unveiled its Roadster X series, marking its entry into the electric motorcycle market. The Roadster X models are priced competitively to cater to different customer segments:

• Roadster X (Entry-level) – ₹74,999

• Roadster X+ 4.5kWh – ₹1,04,999

• Roadster X+ 9.1kWh – ₹1,54,999 (Features the 4680 Bharat Cell with a range of 501 km per charge)

Upcoming Deliveries of the Roadster X Series

Ola Electric confirmed that deliveries of the Roadster X series will commence in March 2025. The company expects this launch to further accelerate EV adoption in the two-wheeler segment, strengthening its position in the growing electric motorcycle space.

Launch of Gen-3 Portfolio and Software Update

Ola Electric also introduced its next-generation scooter lineup in February 2025, featuring:

• S1 X (2kWh) – ₹79,999

• S1 Pro+ (5.3kWh) – ₹1,69,999 (introductory price)

Additionally, Ola released the Moves 5 Beta software update, which brings new features such as:

• Brake by Wire

• Smart Park

• DIY Ride Modes

• Bharat Mood

• Live Location Sharing

These updates enhance user experience, adding more safety, customization, and convenience to Ola’s electric scooters.

Strategic Cost Optimization and Registration Adjustments

In February 2025, Ola Electric revised agreements with vehicle registration agencies to reduce costs and improve efficiency. This strategic move temporarily impacted registration figures on the VAHAN portal, as per the company's statement. However, it reflects the company’s commitment to streamlining operations and improving cost efficiency for long-term growth.

Conclusion

Ola Electric continues to set new benchmarks in the electric two-wheeler industry, solidifying its leadership with strong sales figures, product innovations, and an expanding retail network. With new product launches, software upgrades, and strategic cost optimizations, the company is well-positioned to drive the future of EV adoption in India.