Mirchi’s APP launched in the US, Qatar, Bahrain, and UAE

In a bid to expand its services outside India, Mirchi has launched its app in the United States, United Arab Emirates, Qatar, and Bahrain. Mirchi is owned by Entertainment Network India Limited (ENIL). India’s largest private-owned FM Radio - Radio Mirchi is operated by Mirchi. After the launch, the chairman of the company, Vineet Jain said: “The Times of India group has always explored new horizons, pushed boundaries, and innovated to provide the best news and entertainment content to its consumers. We are now bringing the full Mirchi experience to every Indian and South Asian living overseas. With the launch of this app, we further cement our position as a multi-content, multi-format, and multi-lingual music and entertainment brand for Indians everywhere.” Radio Mirchi offers radio services in 63 cities on 73 frequencies. You can download the app on both iOS and Android platforms. It will also be accessible on Android Auto and Apple Carplay. Radio Mirchi also runs some popular shows on its radio such as RJ Naved’s Murga prank show, “The Devdutt Patnaik”, “The Bhatt Show” etc. Prashant Panday, MD, and CEO of ENIL said: “We’ve been leaders in FM radio in India for more than 20 years and now we are making all our radio stations and a lot more audio content available to our listeners outside the country. The app offers brands and marketers across geographies the opportunity to connect with wealthy NRI audiences in the US, Qatar, Bahrain, and UAE.”