Meta will launch ‘sassy’ AI chatbots with personalities to attract young users

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Meta will launch ‘sassy’ AI chatbots with personalities to attract young users
25 Sep 2023
4 min read

News Synopsis

Meta, the parent company overseeing social media giants Facebook, WhatsApp, and Instagram, is poised to introduce a groundbreaking feature: artificial intelligence (AI) chatbots imbued with unique personalities. This strategic move is aimed squarely at captivating a younger audience.

Meta's Innovative Approach to Boost User Engagement

As reported by a news agency, Meta is currently in the internal testing phase of these new AI chatbots, with the primary objective of elevating user engagement levels and securing a prominent position in the ongoing AI race.

The much-anticipated debut of these AI chatbots is scheduled for the Meta Connect conference, commencing this week. Beyond enhancing user interaction, some of these chatbots may even exhibit productivity-related skills, potentially assisting users with tasks like coding.

A Multifaceted Strategy for AI Personality Chatbots

Meta's grand plan involves the creation of a diverse array of AI personality chatbots. Furthermore, the company is diligently working on a product that will empower celebrities and content creators to harness AI chatbots tailored to their personas, allowing for direct interaction with their fan base.

"Bob the Robot" - A Witty and Sassy Persona

Among the roster of AI chatbots, one standout personality is "Bob the Robot." Designed to exude a sassy and humorous demeanor reminiscent of the iconic character Bender from "Futurama," Bob promises to bring "superior intellect, sharp wit, and biting sarcasm" to interactions.

Meta's Pioneering Strides in AI

Meta has been making significant strides in the field of AI, particularly in recent months. In August, the company introduced a groundbreaking process known as Shepherd to combat the spread of inaccurate information propagated by generative AI.

Shepherd LLM - Pioneering Accuracy in AI Responses

Meta's Shepherd LLM (Language Model) is a pivotal development in this endeavor. It is purpose-built to meticulously analyze responses generated by other LLMs, offering suggestions and refinements to ensure greater accuracy and reliability.

A Commitment to Quality Data and Evaluation

"At the core of our approach is a high-quality feedback dataset, which we curate from community feedback and human annotations. Even though Shepherd is relatively compact, with 7 billion parameters, its critiques often match or surpass those generated by established models, including ChatGPT.

When evaluated against GPT-4, Shepherd demonstrates an impressive average win-rate of 53-87% compared to competing alternatives. In human evaluations, Shepherd consistently outperforms other models, closely rivalling ChatGPT."

Meta's Vision for the Future

In summary, Meta is poised to revolutionize user engagement by infusing AI chatbots with distinct personalities, with a special emphasis on attracting a younger demographic. As the company continues to push the boundaries of AI technology, the introduction of Shepherd LLM demonstrates Meta's unwavering commitment to fostering accuracy and trust in the world of AI-generated content.

TWN Tech Beat