Instamart to Deliver Jio Phones in Just 10 Minutes Across 95 Indian Cities

News Synopsis
Swiggy Instamart has joined hands with Reliance Jio to deliver Jio mobile phones to customers’ doorsteps within just 10 minutes across 95 cities in India. This strategic collaboration expands Instamart’s quick commerce offering beyond groceries and daily essentials, bringing affordable digital connectivity to millions.
Through this partnership, two of Jio’s popular devices — the JioBharat V4 and the JioPhone Prima 2 — are now available for instant delivery via the Instamart platform.
Bridging the Digital Divide with Affordable Devices
The initiative is designed to accelerate access to mobile technology in semi-urban and urban markets. With fast delivery times and budget-friendly pricing, the move is expected to attract first-time mobile users, senior citizens, and those upgrading from feature phones.
Both Jio devices are loaded with features that offer basic internet access, UPI payments, and entertainment apps — making digital services more accessible and affordable to underserved segments.
JioBharat V4: Budget 4G Feature Phone at ₹799
The JioBharat V4 is a feature-rich 4G phone priced at just ₹799, targeting users looking for an entry-level device that enables digital participation. Key features include:
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JioPay for UPI payments
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Access to 455+ live TV channels, including sports
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A 1000 mAh battery for all-day usage
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HD voice calling for clear audio
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Lightweight design and simple interface
This model is ideal for users who want a basic yet connected experience, especially in rural or price-sensitive markets.
JioPhone Prima 2: Smart Features at ₹2,799
For users seeking a feature phone with smartphone-like capabilities, the JioPhone Prima 2, priced at ₹2,799, is a strong value proposition. It comes with:
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YouTube, Facebook, and Google Voice Assistant support
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Preloaded apps like JioTV for live content
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Snapdragon processor with 512MB RAM
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2000 mAh battery for extended use
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Wi-Fi and Bluetooth connectivity
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Support for 23 Indian languages
This device offers a significant upgrade for users looking to enjoy social media, video streaming, and smart voice features without switching to a full-fledged smartphone.
How to Order Jio Phones via Swiggy Instamart
Ordering a Jio phone via Instamart is simple and fast:
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Open the Swiggy app and navigate to Instamart.
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Browse the mobile phone section or search for “JioBharat” or “JioPhone.”
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Add your preferred device to the cart and place the order.
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Get your phone delivered to your doorstep within 10 minutes, depending on location and availability.
The service currently covers 95 cities, including major metros and Tier-2 hubs.
Expanding the Scope of Quick Commerce in India
Instamart’s expansion into electronics delivery highlights a growing trend in the quick commerce sector — the diversification of product categories beyond food and household essentials.
Launched in 2020, Swiggy Instamart now operates in over 125 Indian cities, leveraging Swiggy’s well-established logistics network to fulfill rapid deliveries through a network of dark stores and real-time inventory management.
The addition of mobile phones to its catalog reflects consumer demand for instant gratification, even for electronic goods.
A Win-Win for Both Brands
This collaboration between Instamart and Reliance Jio benefits both companies strategically:
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Jio gains an ultra-fast delivery channel to boost adoption of its low-cost phones.
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Instamart expands its portfolio, attracting new users looking for quick access to tech products.
It also aligns with Reliance Jio’s broader mission to democratize digital connectivity by making mobile internet more accessible to every Indian household.
Final Thoughts
With this move, Instamart is not just delivering essentials anymore — it's enabling digital inclusion. Whether you’re gifting a phone to a family member or upgrading from a basic handset, you can now do it in 10 minutes or less.
This partnership sets a new benchmark in quick commerce innovation, opening the door for faster, smarter retail experiences in the mobile technology space.
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