India's Metaverse Platform Bharatmeta Receives Global Recognition at VivaTech in Paris

India's emergence as a significant player in the metaverse technology landscape has taken a significant stride with Kiya.ai, an India-based company specializing in Artificial Intelligence and emerging technology solutions. At the renowned VivaTech event held in Paris in 2023, Kiya.ai unveiled Bharatmeta, the first-of-its-kind metaverse platform originating from India. The demonstration took place at the India Pavilion during VivaTech, Europe's largest annual technology and startup gathering.

Kiya.ai's Groundbreaking Contribution:

Kiya.ai, with its global presence spanning 12 offices and serving over 550 enterprises across 56 countries, has introduced Bharatmeta, an innovative metaverse platform. While existing global platforms primarily focus on gaming and virtual goods, Kiya.ai takes a distinctive approach by enabling the commerce of both physical and virtual products. This forward-thinking strategy allows real businesses to leverage the potential of metaverse technology.

The Concept of the Metaverse:

The metaverse refers to a multi-dimensional digital space that utilizes virtual reality and augmented reality to provide immersive and lifelike experiences to users online. Bharatmeta offers practical use cases in various domains such as banking, commerce, culture, and collaboration within this metaverse.

Leveraging India's robust digital infrastructure, including digital payments, open commerce, and identity systems, Bharatmeta aims to bridge the gap between the physical and virtual realms.

Bharatmeta's Inclusivity and Accessibility:

Bharatmeta is designed to be inclusive and accessible, catering to users across different devices such as XR headsets, laptops, mobile handsets, and kiosks. This approach ensures that both urban and rural populations can benefit from the metaverse, opening up new opportunities and experiences for diverse user segments.

Showcasing Indian Identity and Potential:

In a remarkable display of patriotism, Kiya.ai celebrated the "Azadi Kaa Amrit Mahotsav" by virtually hoisting the Indian flag, known as "Har Ghar Tiranga," within the Bharatmeta metaverse. Such digital public goods hold the potential to create new markets for Indian startups, contributing to the growth and innovation of the global economy.

India's Visionary Startup Ecosystem:

Rajesh Mirjankar, the Managing Director and CEO of Kiya.ai, expressed optimism about India's visionary "India stack." This framework has the potential to reduce the cost of bringing innovations to the market by providing digital public goods that facilitate market access and the evolution of business models for startups and their customers. Bharatmeta aligns with this vision, driving the growth of India's startup ecosystem.

Conclusion:

India's metaverse platform, Bharatmeta, has garnered global recognition at the esteemed VivaTech event in Paris. With its focus on enabling the commerce of physical and virtual products and bridging the gap between the physical and virtual realms, Bharatmeta showcases India's technological prowess and its commitment to embracing emerging technologies.

As India positions itself as a key player in the metaverse landscape, Bharatmeta opens up new possibilities for businesses, individuals, and startups, fostering innovation, collaboration, and inclusive experiences.