Bengaluru-based Ripplr raises $12 Million

Bengaluru-based Ripplr, has raised $12 million in a Pre-series B funding round. The Japanese conglomerate Sojitz Corporation and Stride Ventures participated in this funding round along with other existing investors. 

Ripple is a distribution and logistics platform, that helps dealers of large consumer brands to track their business matrics, finance options, analytics, and operational support. 

The co-founders of Ripplr, Abhishek Nehru and Santosh Dabke have said that they are happy to successfully close their funding round. They also said that they are planning a new model for FMCG distribution and the retail sector. 

Both the co-founder have also claimed that their AI/ML-based distribution platform bridges the gap between brands and unorganized retail, a solution for both distribution and information asymmetry. 

Ripplr will use the raised funds to grow business geographically and to build tech capabilities, product development, and attract new talent into their company.