Musk Says Twitter Conflict With Apple Has Been "Resolved."

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Musk Says Twitter Conflict With Apple Has Been "Resolved."
01 Dec 2022
5 min read

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On Monday, Mr. Musk said that Apple had threatened to remove the platform from its app store and claimed that the company had stopped the majority of its online advertising. However, on Wednesday, the head of Twitter stated on Twitter: "Tim was clear that Apple never considered doing so." He did not specify whether the meeting discussed Apple's advertising.

The two tech titans are meeting at a time when many companies have stopped spending on Twitter due to worries about Mr. Musk's content moderation plans for the site. This is a big setback for the company, which relies on such spending for most of its revenue.

Mr. Musk got into a dispute with Apple on Monday, accusing it of "censorship" and criticizing its policies, particularly the charge it imposes on purchases made through its app store.

"Apple has mostly stopped advertising on Twitter. Do they hate free speech in America?"  he stated.

He subsequently added: " "Good conversation. Among other things, we resolved the misunderstanding about Twitter potentially being removed from the App Store. Tim was clear that Apple never considered doing so."

The announcement of the meeting with Apple followed Mr. Musk's warning that he had "huge work ahead" to get Twitter in line with the new European Union regulations on disinformation or face a possible ban.

The statements were made by EU commissioner Thierry Breton during a meeting with Elon Musk on Wednesday. He said the social media platform will need to deal with issues including content moderation, disinformation, and targeted advertisements.

The Digital Services Act, which was approved by the EU earlier this year, is regarded as the biggest overhaul to the laws controlling online activities in decades and places new guidelines on companies to guard against platform abuse.

 Last Update -30 Nov 2022

Elon Musk, the owner of Twitter, has been teasing Apple, the dominant force in Silicon Valley that controls the app store for every iPhone, for the past week.

The iPhone manufacturer has been under fire from Musk on a number of issues, including its decreased Twitter advertising spending and its 30% cut of all digital sales made through apps. Additionally, he said that Apple had threatened to remove the Twitter app from the App Store.

Musk suggested he was "going to war" in a tweet that was later deleted. Another asked whether Apple hated free speech. He figured he'd make his own smartphone over the weekend.

Faced with Musk's provocations, Apple has remained a sleeping bear. While Apple's app review moderation personnel may be secretly communicating with Twitter about dubious content, neither it nor CEO Tim Cook has made any comments. Apple has also not removed the app. In fact, last week's app review resulted in a change to Twitter.

From a marketing perspective, Twitter is not that important to Apple. It's simply one of many apps available on the App Store, and the in-app purchases it generates aren't very profitable for Apple.

However, two Republicans who spoke about Apple's situation on Tuesday—Florida Governor Ron DeSantis and Ohio Senator-elect J.D. Vance—show how Musk could put Apple in a precarious situation.

 Last Update -30 Oct 2022

According to reports, Apple was the only major tech company to surpass third-quarter Wall Street predictions, posting top-line growth of 8% to reach USD 90.15 billion in the September quarter.

However, Apple's Services business unit, which includes the App Store and subscription services like Apple TV+ and Apple Music, only brought in USD 19.19 billion in sales during the quarter, a slight rise year over year compared to the prior year's 26% growth.

In addition, it is down from the Services group's record USD19.8 billion in the first three months of the year and by USD 416 million from the June 2022 quarter, according to Variety.

Apple's Services division is "seeing some softness" in digital gaming and advertising, says CFO Luca Maestri.

He reportedly stated that services revenue would have climbed by double digits year over year if foreign exchange rates had not been a factor.

Apple reported sales of USD 90.15 billion for the three months that ended on September 24—a record for a September quarter—and a net income of USD 20.7 billion. Refinitiv, which report quoted, that analysts anticipated total revenue of USD 88.9 billion.

Apple anticipates its total year-over-year revenue growth to be less than 8% in the important Christmas shopping season in the latter three months of 2022, according to Maestri. Otherwise, the corporation provided no financial guidance.

For the September quarter, Apple announced sales of iPhones totaling USD 42.6 billion, up 9.7% year over year and accounting for 47% of overall revenue. Mid-September, a little over a week before the end of the company's fiscal fourth quarter, saw the launch of the next-generation iPhone 14.

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