APEDA's Maiden Air Shipment: Fresh Pomegranates to USA with Ease

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APEDA's Maiden Air Shipment: Fresh Pomegranates to USA with Ease
09 Aug 2023
6 min read

News Synopsis

APEDA's Triumph: Air Shipment Fuels Fresh Pomegranate Exports to the USA: In a resounding triumph for India's agricultural prowess and export capabilities, the Agricultural and Processed Food Products Export Development Authority (APEDA), operating under the Ministry of Commerce and Industry, has orchestrated a groundbreaking milestone. This historic achievement marks the initiation of the first trial shipment of fresh pomegranates from India to the United States, propelled by air freight. This monumental endeavour is a testament to the collaborative synergy between multiple Indian organizations, as well as a reflection of APEDA's unwavering dedication to catalyzing India's international trading success.

Embarking on a Trailblazing Journey: Fresh Pomegranate Exports Reach New Heights

The Indian agricultural panorama resonates with unprecedented jubilation as APEDA unveils a historic moment – the initiation of the maiden trial shipment of fresh pomegranates to the United States. This extraordinary feat is not merely a testament to India's agricultural bounties, but a declaration of intent to elevate its global trading prowess to new heights.

A Mosaic of Collaborative Excellence: APEDA's Strategic Network

Underpinning this monumental accomplishment is a web of collaboration that spans continents and expertise domains. The orchestration of this air shipment stands as a testament to the combined efforts of the National Plant Protection Organization (NPPO) of India, the US Animal & Plant Health Inspection Service (US-APHIS), the Maharashtra State Agricultural Marketing Board (MSAMB), the ICAR-National Research Centre on Pomegranate, Solapur (NRC-Solapur), and other pivotal organizations. Their synergistic endeavors formed the foundation upon which India's fresh pomegranates embarked on their transcontinental journey.

Ushering in a Paradigm Shift: APEDA's Visionary Export Initiatives

The tapestry of this remarkable achievement is woven into APEDA's visionary export initiatives. Mr. Abhishek Dev, Chairman of APEDA, envisages a resounding impact on pomegranate exports to the USA, a sentiment shared by the importing community that eagerly embraces this first consignment. This endeavour is poised to invigorate farmer incomes and herald higher price realizations, amplifying the success stories that thrive within India's agricultural landscape.

INI Farms: A Vanguard of Progress

The vanguard of this transformative journey is APEDA-registered "INI Farms," an emblem of excellence in fruit and vegetable exports. Stepping into the limelight as one of India's largest exporters, "INI Farms" has meticulously facilitated the trial shipment of pomegranates. This export dynamo, aligned with the Agrostar group, resonates as a pioneer in fostering value chains that span continents. The seamless collaboration with farmers, comprehensive services, and international distribution channels have collectively propelled "INI Farms" as a beacon of success.

Forging Pathways Across Skies: The Air Cargo Triumph

The trajectory of this milestone is sculpted by air cargo, a testament to the swift and efficient transport that underpins modern trade. The strategic choice of air shipment for fresh pomegranates unveils a gateway to new realms of international trading possibilities. This pioneering choice shatters geographical barriers, setting the stage for a vibrant exchange of fresh produce between India and the United States.

Unleashing Market Access and Quality

The legacy of APEDA is etched in its unwavering commitment to quality and market access. Emboldened by the success story of Indian mangoes in the US market, APEDA envisions a similar trajectory for pomegranates. Sensitization programs, epitomized by AnarNet, an APEDA-created system for farm registration, serve as vital mechanisms that underpin traceability in the pomegranate export value chain. Through meticulous planning and strategic foresight, APEDA propels high-quality Indian pomegranates onto the international stage, fostering a symbiotic partnership between exporters and importers.

'Bhagwa' Pomegranate: A Fruitful Export Potential

Among the stars of this export odyssey, the 'Bhagwa' pomegranate from Maharashtra emerges as a shining symbol of export potential. Renowned for its exceptional antioxidant content and superfruit attributes, the 'Bhagwa' pomegranate commands a prominent demand in foreign markets. This exquisite variety, nurtured within the verdant landscapes of the Solapur district of Maharashtra, beckons a new chapter in India's fresh produce exports.

A Glimpse into the Trade Landscape

The realm of pomegranate exports casts a captivating light on India's dynamic role in international trading. In the fiscal year 2022–23, a staggering 62,280 metric tons of pomegranates worth US$ 58.36 million embarked on global journeys. These crimson gems found their way to destinations such as the United Arab Emirates (UA), Bangladesh, Nepal, the Netherlands, Saudi Arabia, Sri Lanka, Thailand, Bahrain, and Oman, epitomizing India's multifaceted trading prowess.

A Confluence of Horticultural Excellence

India's vibrant horticultural tapestry unfurls with magnificence, showcasing a staggering production of 333.20 million metric tons (MMT) of horticultural crops in the fiscal year 2021–22. An astounding 90% of this bountiful harvest comprises fruits and vegetables, with pomegranates standing tall as a proud contributor. This crimson delight contributed almost 3 MMT to the 107.10 MMT of fruits produced, etching its mark as a pivotal player within India's horticultural domain.

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