Amazon Prime Video Launches FanCode: first dedicated sports streaming channel

Amazon Prime Video Unveils FanCode, Its Inaugural Sports-Centric Channel

Amazon Prime Video has revealed the launch of FanCode, marking its entry into dedicated sports streaming. The channel will cater to Indian sports enthusiasts, offering live coverage of both domestic and international sports.

Amazon Prime Video has confirmed partnerships with premier sports leagues and organizations, promising to showcase more than 15 sports genres, including cricket, football, rugby, kabaddi, basketball, and horse racing to audiences in India.

FanCode Channel Access and Offerings

To access FanCode, users will require a subscription to Prime Video, starting at Rs 249. The platform boasts exclusive rights to prominent sports events such as ICC Pathways, Cricket West Indies, EFL, CONMEBOL, Volleyball World, and FIBA.

Prime members will enjoy live streams of events like Carabao Cup, Women’s Big Bash League, FIFA U17 World Cup, Barclays Women’s Super League, AFC Champions League, AFC Cup, Yuva Kabaddi, Super Smash, and England tour of the West Indies by year-end.

Prime Video Channels Expansion and Collaboration Benefits

Vivek Srivastava, head of Prime Video Channels, India, highlighted the move, expressing eagerness to provide easy access to a wide array of sports, acknowledging the nation's passionate sports following. Additionally, Prime members can access multiple titles across 22 OTT services, including BBC Player, Animax + GEM, Lionsgate Play, discovery+, Eros Now, and more.

FanCode's Track Record and Partnership Appreciation

Over the past four years, FanCode has streamed over 45,000 hours of live sports content, cementing its position in the sports streaming domain. The collaboration between Prime Video and FanCode signifies an effort to expand access to premium sports content, aiming to reach a broader audience of sports enthusiasts across the country.

Yannick Colaco, co-founder of FanCode, expressed enthusiasm about the partnership and the opportunity to extend FanCode's premium content through Prime Video Channels, emphasizing FanCode's status as the platform's inaugural sports service.

Additional Relevant Facts about FanCode

• FanCode has streamed over 45,000 hours of live sports content in the past four years.
• FanCode's partnership with Prime Video will expand its reach to a wider audience of sports fans across India.
• Amazon Prime Video is committed to providing a diverse range of entertainment options for its subscribers, including sports content.
• The launch of FanCode is a significant step towards expanding Amazon Prime Video's sports offerings in India.

Latest Development

• Amazon Prime Video has announced that it will be live streaming the upcoming Super Smash and England tour of the West Indies later this year.