Adobe Express Expands UI and Translate Features with More Indian Languages

Adobe Express, a popular AI-powered multimedia creation platform, is significantly enhancing its language support to cater to a diverse Indian audience. The latest update introduces support for multiple Indian languages, both in its user interface and translation features.

New Indian Languages Supported

Adobe has announced that eight new Indian languages will be integrated into Adobe Express's Translate feature. These languages include Hindi, Bengali, Gujarati, Kannada, Malayalam, Punjabi, Tamil, and Telugu. This addition aims to make the platform more accessible and user-friendly for a broader audience across India.

Interface Updates

The Adobe Express interface on both Desktop Web and mobile platforms will now support Hindi, Tamil, and Bengali. This means users will be able to navigate and utilize the platform's tools and features in these languages, enhancing the overall user experience.

Enhanced Translate Feature

The Translate feature in Adobe Express for Desktop Web has been expanded to support the aforementioned eight Indian languages. This feature allows users to create various multimedia content, including graphics, banners, posts, and invitations, with the help of generative AI.

Key Features of the Translate Tool:

• Auto-Translation: This premium offering is available for free for a limited period, allowing users to automatically translate their content into the supported languages.

• Selective Translation: Users can choose specific parts of their content to be translated, providing greater control over the translation process.

• Multi-Page Translation: This feature supports translating content across multiple pages, making it easier for users to manage extensive projects.

Adobe's Commitment to Innovation

Govind Balakrishnan, Senior Vice President of Adobe Express and Digital Media Services, emphasized Adobe's ongoing efforts to innovate and expand its product offerings. “At Adobe, we're constantly innovating our products to make our powerful design tools accessible to more people. With millions of active users, Adobe Express is seeing rapid adoption in India, and we're excited to double down on this diverse market's fast expanding content creation requirements by introducing user-interface and translation features in multiple Indian languages,” Balakrishnan stated.

Impact on Content Creation

The integration of these new languages is expected to significantly enhance Adobe Express's utility for users in India, enabling them to create high-quality content in their native languages. This move aligns with Adobe's strategy to cater to the growing content creation needs of its diverse user base in India, fostering greater engagement and accessibility.

Overall, Adobe Express’s expansion into Indian languages represents a significant step towards making advanced design tools more inclusive and accessible, supporting the vibrant and diverse content creation community across India.