Starbucks Introduces Oleato Beverages in the Middle East, Offering a Unique Coffee Experience

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Starbucks Introduces Oleato Beverages in the Middle East, Offering a Unique Coffee Experience
27 May 2023
5 min read

News Synopsis

Starbucks Oleato Arrives in the Middle East, Unveiling a Unique Coffee Experience

Starbucks has announced the arrival of its highly anticipated Oleato beverages in the Middle East, offering customers a distinctive coffee experience. Following successful launches in Italy, Chicago, Seattle, New York, Japan, Paris, and London, the selected Starbucks stores in Riyadh and Dubai are now serving the innovative Oleato Golden Foam Cold Brew and Oleato Iced Shaken Espresso. Kuwait will soon join in offering these enticing new coffee options.

Starbucks Oleato is a fusion of Starbucks' premium arabica coffee and the rich flavors of premium extra virgin olive oil, resulting in a remarkably smooth and lush coffee experience. The combination of these two high-quality ingredients creates a unique flavor profile and adds a velvety texture to each cup.

Starbucks Oleato Arrives in Riyadh and Dubai, with Kuwait to Follow

The Oleato Golden Foam Cold Brew is an exciting addition to the menu, combining dark, smooth cold brew with cold foam infused with the inviting aroma of extra virgin olive oil. The contrast of the cold foam and the cold brew brings out subtle sweetness, enhancing the overall taste.

For those seeking an invigorating iced coffee option, the Oleato Iced Shaken Espresso is a perfect choice. This beverage layers rich espresso with notes of toasted nuts and creamy oat drink infused with extra virgin olive oil, resulting in a harmonious blend of flavors.

Michelle Chin, Vice President of Marketing, Product, Digital & Sustainability at Starbucks EMEA, expressed the company's commitment to innovation and customer satisfaction. She stated, "Our aim at Starbucks is to continually exceed our customers' expectations by introducing new and exciting flavors. The fusion of our finest Arabica coffee and extra virgin olive oil offers a unique and elevated coffee experience. We are confident that once customers taste Oleato, they will embrace this revolutionary coffee ritual."

Starbucks draws inspiration from Italy's rich coffee culture and culinary traditions in the development of Oleato beverages. Building on the strong connection between coffee, food, and community, Starbucks aims to create a transformational coffee ritual that resonates with coffee lovers worldwide.

Andy Holmes, President of Alshaya Starbucks, expressed enthusiasm about introducing Starbucks Oleato to the Middle East, catering to the region's coffee aficionados. He highlighted the remarkable blend of flavors resulting from the combination of coffee and olive oil, describing it as truly one-of-a-kind.

Starbucks Oleato is poised to redefine the coffee experience in the Middle East, offering customers a delightful and innovative way to enjoy their favorite beverage. As Starbucks continues to explore new possibilities and flavors, Oleato represents a significant step in their ongoing commitment to providing unique and satisfying coffee options.

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