News In Brief Startups
News In Brief Startups

Instoried Raises $200 Million, Seeks to go Public

Share Us

555
Instoried Raises $200 Million, Seeks to go Public
16 Apr 2022
min read

News Synopsis

The web platform "Instoried" has announced that it has signed a contract with GEM Global Yield, an alternative investment group with offices in Paris, New York, and the Bahamas. Under the terms of the agreement, GEM will offer up to $200 million in stock subscription capabilities to be drawn at the company's option for 36 months after listing.

Less than six months after Instoried announced its Series A funding, it has become the fastest-growing deep-tech startup led by the female founder. Previously, the startup's Series A  round was led by Pritt Investment Partners and nine unicorns with the participation of Mumbai Angel, SOSV, Venture Catalyst Angel Fund, and others.

The company plans to use the capital injection to expand its global marketing efforts, primarily in the United States, and invest in its technology to add  Google Chrome extensions, WordPress plugins, and other items to its product portfolio.

The team will also expand its leadership team and footprint to enable writers, marketing agencies, students, professionals, and others to use Instoried to create more insightful, creative, and vibrant content.

For its Indian market, Instoried will focus on hiring for leadership and technology roles, developing the tech generation tool, and investing in marketing in India and Asia. It is also looking to add US-based roles, along with the head of sales, growth hacking, and operations.

Instoried uses AI to help people create better, more original, and vibrant content, make their messages clearer, improve headline impact, improve empathy and tone, and ultimately help to improve the connection with the target audience.