Google Assistant Set for a Generative AI Boost: ChatGPT and Bard-like Features in Focus

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Google Assistant Set for a Generative AI Boost: ChatGPT and Bard-like Features in Focus
01 Aug 2023
4 min read

News Synopsis

Google's Ambitious Plan for Assistant

Google is taking its AI game to the next level with an upcoming overhaul of its Assistant. The tech giant aims to infuse generative AI capabilities similar to OpenAI's ChatGPT and its proprietary Bard.

This strategic move promises to revolutionize the way users interact with Assistant, providing more dynamic and engaging experiences.

A Shift in Focus: Embracing Generative AI

The reported plan to incorporate generative AI into Google Assistant signals a significant shift in the company's approach. By harnessing the power of large language models (LLM) technology, the Assistant team envisions creating a supercharged version of the virtual helper.

Preparing for the Future: Overhauling the Assistant

Google's VP, Peeyush Ranjan, and director of product, Duke Dukellis, have expressed their deep commitment to the Assistant's future. The internal email accessed by Axios reveals that the overhaul will begin with the mobile version of the Assistant, and the team is enthusiastic about exploring the potential of advanced LLM technology.

Balancing Change and Continuity: Supporting Old and New Approaches

Despite the extensive transformation, Google intends to support both new and old approaches to the Assistant. This balance ensures that existing functionalities and user experiences will not be compromised, while introducing innovative features powered by generative AI.

Impact on the Workforce: Job Cuts and Reorganization

The Assistant's revamp necessitates a reorganization of teams, leading to a small number of employee layoffs. This adjustment affects thousands of employees currently working on the Assistant. Google aims to streamline its resources to align with its ambitious vision for Assistant's future.

Optimism and Commitment: Google's Perspective

Google's VP and Director of Product emphasize their optimism about the Assistant's bright future amid the changes. They envision an Assistant supercharged by generative AI, capable of delivering enhanced user experiences and expanding its functionality.

The Industry-Wide Trend: Amazon's "Alexa" Also Eyeing AI Reboot

Google is not alone in its quest to elevate virtual assistants. Amazon is reportedly working on an AI-powered reboot for "Alexa," its digital assistant. This trend indicates a shift towards embracing generative AI across major tech players.

Current Assistant Capabilities: Enhancing User Experience

Currently, Google Assistant efficiently handles everyday tasks, providing users with seamless experiences. From retrieving local information to planning schedules, the Assistant offers diverse functionalities. Users can set reminders, play games, and even crack jokes for entertainment.

An Exciting Path Ahead: Supercharging the Assistant

The integration of generative AI into Google Assistant holds the promise of an exciting and dynamic future. By leveraging advanced LLM technology, the Assistant is poised to become a true virtual companion, catering to users' needs and preferences more effectively than ever before.

TWN In-Focus