Bisleri Announced Partnership With Delhi Capitals

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Bisleri Announced Partnership With Delhi Capitals
11 Mar 2023
5 min read

News Synopsis

Bisleri, India's top bottled mineral water brand, has announced its official hydration partnership with the Delhi Capitals. The three-year partnership will put Bisleri at the forefront of the hydration story and increase its attempts to appeal to young people.

The collaboration is planned to commence with the current cricket season.

The Chief Executive Officer of Delhi Capitals, Dhiraj Malhotra, stated, "We are delighted to have Bisleri on board as our hydration partner for the next three IPL seasons. A household name, and one of the most trusted brands in the packaged drinking water industry, Bisleri is a fantastic addition to the Delhi Capitals family. We welcome them aboard and look forward to a long and fruitful association."

Bisleri, which has a 50-year history, continues to enhance its hydration narrative by partnering with the season's leading teams, the Mumbai Indians and the Gujarat Titans. It recently worked with a series of marathons in the nation and will continue to focus its efforts on connecting adolescents across numerous platforms by pushing the hydration story.

Bisleri International Pvt. Ltd has a 50-year tradition and has developed to become one of India's top premium beverage businesses. Bisleri, the manufacturers of the country's best-selling bottled drinking water, adheres to a strict procedure that includes 114 quality checks and a 10-stage filtration. It continues to committed to providing people with clean, safe, and nutritious water.

Bisleri International has a substantial presence in India and neighboring countries, with 128 functioning factories and a powerful distribution network of over 6,000 Distributors and 7,500 Distribution Vehicles. It provides a variety of beverages made for all occasions. Whether it's Bisleri Mineral Water's pledge of kindness, trust, and purity, or Vedica Himalayan Spring Water's daily dosage of wellness. Bisleri International has also moved into fun-filled beverages, such as Limonata and Spyci, with a varied selection of carbonated drinks available in a variety of flavors. These Bisleri goods are also available on the Bisleri@Doorstep e-commerce site. Our D2C technology promises customers that their most trusted brand will be delivered to their homes in a secure and consistent manner.

TWN Special