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Aston Martin DB12 Roars into India at INR 4.59 Crore, World's First Super Tourer

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Aston Martin DB12 Roars into India at INR 4.59 Crore, World's First Super Tourer
30 Sep 2023
4 min read

News Synopsis

In a spectacular debut at the Cannes International Film Festival, Aston Martin, the distinguished British luxury sports car manufacturer, has officially introduced the Aston Martin DB12 to the Indian market, setting the price at INR 4.59 crore (ex-showroom, excluding customization options).

World’s First Super Tourer:

Making waves as the "world’s first Super Tourer," the Aston Martin DB12 promises a fusion of sporty driving experiences, cutting-edge technology, and opulent luxury. Positioned beyond the traditional GT automotive segment, this Super Tourer is set to redefine the driving landscape.

International Premiere and Nationwide Launch:

The Aston Martin DB12 celebrated its international premiere at the Cannes International Film Festival, marking a star-studded entry into the automotive scene. The nationwide launch is set to roll out, commencing in New Delhi and extending its presence to Hyderabad, Bangalore, Chennai, and Mumbai.

Powerful Performance:

Equipped with a formidable 4.0 Twin-Turbo V8 engine, the DB12 boasts a top speed of 202mph, accelerating from 0-60 mph in a mere 3.5 seconds. The synergy of power and speed positions the DB12 as a symbol of Aston Martin's commitment to high-performance excellence.

Aston Martin's Storied Legacy in India:

Gregory Adams, Regional President - Asia, Aston Martin, highlighted the brand's storied history in India, dating back to 1928 with the arrival of the first Aston Martin, an S-type sports car. Over the decades, Aston Martin has become synonymous with luxury and performance in the Indian automotive landscape.

Luxury Evolution in 2023:

In the milestone year of its 110th anniversary, Aston Martin has further solidified its presence in the Indian luxury automobile industry. The launch of the DB12 follows the introduction of the DBX & DBX707 SUVs, reaffirming the brand's commitment to offering a diverse and premium range of vehicles.

Gregory Adams' Statement:

Gregory Adams expressed the brand's pride in presenting the DB12 Coupe to media, customers, and prospects in India. The nationwide tour aims to showcase the DB12's groundbreaking features and celebrate Aston Martin's enduring legacy in the country.

History of Aston Martin

Aston Martin is a British luxury sports car manufacturer founded in 1913 by Lionel Martin and Robert Bamford. The company has a long and storied history, producing some of the most iconic and sought-after sports cars in the world.

Early Years

Aston Martin's early years were marked by financial difficulties and a number of changes in ownership. However, the company produced some notable cars during this period, including the Aston Martin Ulster and the Aston Martin DB2.

James Bond and the DB5

In the 1960s, Aston Martin's fortunes began to improve thanks in part to its association with the James Bond film franchise. The Aston Martin DB5 was featured in the film Goldfinger, and it quickly became one of the most iconic cars in the world.

Golden Age

The 1970s and 1980s were a golden age for Aston Martin. The company produced a number of successful cars during this period, including the Aston Martin Vantage and the Aston Martin DB7.

Recent Years

In recent years, Aston Martin has continued to produce high-quality sports cars. The company has also expanded its range to include SUVs and other vehicles

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