Amul and Mother Dairy Milk Rates Increase by Rs 2–4 Per Litre

Milk prices have increased for consumers across India as two major dairy brands, Amul and Mother Dairy, announced a price revision effective November 12, 2026. Depending on the milk variant, customers will now pay between Rs 2 and Rs 4 more per litre.

Both dairy companies have linked the decision to rising production and distribution expenses. Higher prices of fodder, cattle feed, packaging materials and transportation have increased the financial burden on dairy farmers and businesses.

Amul Announces a 4–5% Increase in Milk Prices

The Gujarat Co-operative Milk Marketing Federation (GCMMF), which sells dairy products under the Amul brand, has announced a 4–5 per cent increase in the prices of fresh pouch milk. The revision applies to major milk variants and pack sizes across the country.

Under the revised rates, Amul Taaza toned milk, which contains 3 per cent milk fat, has become costlier by Rs 2 per litre. Meanwhile, Amul Gold milk, containing 6 per cent milk fat, will cost Rs 4 more per litre.

Explaining the revision, GCMMF stated that the price of Amul Taaza has increased by approximately 3.3 per cent, while Amul Gold has witnessed a rise of around 5.5 per cent.

This is the second time Amul has increased its milk prices in 2026. The company had announced an earlier revision in May.

Mother Dairy Also Raises Milk Prices

Mother Dairy has also revised the prices of its liquid milk products by Rs 2–4 per litre, with the new rates coming into effect on November 12, 2026.

According to the company, irregular monsoon conditions in several parts of the country have affected fodder availability. As a result, the prices of green and dry fodder have increased by up to 20 per cent. Cattle feed has also become approximately 10 per cent more expensive over the past year.

These increases have raised the cost of maintaining cattle and producing milk, adding pressure on dairy farmers.

Rising Operational Costs Behind the Price Revision

Apart from higher fodder and cattle feed prices, Mother Dairy has pointed to increasing expenses across its supply chain. The company said that packaging, transportation and other operational costs have risen by up to 25 per cent due to continued inflationary pressure.

In its statement, Mother Dairy explained that the combined increase in agricultural inputs and business expenses had made a revision in consumer prices necessary.

The company also highlighted how uneven rainfall patterns have affected fodder availability in different regions. Higher input costs can directly influence the expenses borne by dairy farmers, who are responsible for maintaining cattle and ensuring a regular milk supply.

What the Milk Price Hike Means for Consumers

The latest price revision by Amul and Mother Dairy is likely to affect household budgets, particularly for families that purchase milk regularly. Milk is an essential part of everyday consumption in many Indian households, and even a small increase per litre can add to monthly expenses.

The actual additional cost will depend on the brand, milk variant, pack size and quantity purchased. Consumers may therefore notice different price changes depending on the product they usually buy.

Conclusion

The milk price increases announced by Amul and Mother Dairy reflect the growing cost pressures across India's dairy supply chain. Rising fodder and cattle feed prices, changing weather conditions, transportation expenses and packaging costs have contributed to the latest revision. While the companies have cited these factors as the reason for increasing prices, consumers will now need to account for higher milk expenses in their regular household budgets.