Amazon brings Metaverse to the E-Commerce Segment

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Amazon brings Metaverse to the E-Commerce Segment
23 Apr 2022
7 min read

News Synopsis

The United States-based e-commerce platform Amazon is all set to redefine the online shopping experience with Amazon View. Amazon View is an augmented virtual room that offers the basic layout of your house in 3D. With the help of the new feature, users can easily swipe the items in the virtual room accurately and precisely. Amazon View will assist customers who require a quick interior design check and review of the aesthetics and ambiance of the room. Additionally, customers can also virtually decorate rooms before purchasing products. In simple terms, it's like an extension of the Metaverse.

With the help of Amazon View users can see products in their homes before they buy them. For example, to know whether the chair is of the right size or the coffee table will look better on this side of the kitchen or room, all you have to do is get your phone, aim the camera at the frame you want to check and see the AR simulation in real-time. The view in your room feature is available on iPhone 6S and newer, running on iOS 11.0 and newer. For Android, the phone or tablet should have the AR Core app installed. AR core is only supported on Android 7.0 and newer. You can use the Amazon View by the Amazon app. Then tap on the camera icon in the search bar and scroll to “View in Your Room” and select a product. By using this feature you can customize and design your space from thousands of designs.

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