Vodafone Idea (Vi) has launched a new service called Easy+ specifically for corporate postpaid users. This innovative service aims to provide employees with greater flexibility by allowing them to purchase additional services for their personal use. These services include international roaming, OTT subscriptions, and more, which can now be seamlessly added to their corporate plans.
1. International Roaming: Easy+ enables corporate users to purchase international roaming packs for personal travel. These packs cover 29 countries and offer different validity periods, such as 24 hours, 10 days, and 14 days. Prices for these roaming packs range from Rs 749 to Rs 4999, allowing users to stay connected while traveling abroad without the need for separate arrangements.
2. OTT Subscriptions: Another notable feature of Easy+ is the ability to add popular OTT (over-the-top) subscriptions, such as SonyLIV and ZEE5, directly to the postpaid plan. This convenience allows corporate users to enjoy their favorite shows and movies on the go without the need to manage multiple subscriptions.
3. Gifting Options: Easy+ also includes a gifting feature, allowing corporate users to gift OTT subscriptions to friends or family directly from their corporate numbers. This is a unique perk that adds further value to the service.
The Easy+ service is accessible via the Vi app, making it convenient for corporate postpaid users to add these services with just a few taps. This feature is designed to enhance the overall experience of Vi’s corporate users by allowing them to use a single SIM for both work and personal needs.
With the introduction of Easy+, Vodafone Idea aims to strengthen its position in the corporate postpaid segment. This new service is expected to attract more businesses and employees to opt for Vi’s postpaid plans, potentially boosting the subscriber base in this sector. Vi already holds the second-largest postpaid mobile subscriber base in India, and the introduction of such services could solidify its market position.
Roerich Kaushal, Executive Vice President of Enterprise Mobility Business & Marketing, emphasized that Easy+ is a step forward in transforming the corporate postpaid experience. By offering employees the flexibility to choose and purchase services such as international roaming, OTT subscriptions, and data packs without the need for approvals or multiple mobile numbers, Vi is setting a new standard for convenience and efficiency.
The launch of Easy+ gives Vodafone Idea a competitive edge in the corporate telecom space. Corporates may now prefer Vi as their postpaid partner, given the added flexibility and the convenience of using one SIM for both professional and personal needs. This move positions Vi as a forward-thinking telecom service provider catering to the evolving needs of modern businesses.
Vodafone Idea Limited is a leading telecom service provider in India, formed through a partnership between the Aditya Birla Group and Vodafone Group. It offers voice and data services across 2G, 3G, and 4G networks and holds a large spectrum portfolio, including mid-band and mmWave 5G spectrum. Vodafone Idea aims to create a “Digital India” by enabling millions of citizens to connect and build a better tomorrow. Its equity shares are listed on the National Stock Exchange (NSE) and the Bombay Stock Exchange (BSE).
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