The Urban Company IPO closes for subscription today, September 12, 2025, after receiving robust investor demand. Valued at around ₹1,900 crore, the issue has been oversubscribed nearly 26 times as of midday, reflecting strong market interest. Investors are now closely watching subscription numbers, the grey market premium (GMP), and key dates for allotment and listing.
According to NSE data, the Urban Company IPO has received bids for 2,77,15,81,475 shares against 10,67,73,244 shares on offer, translating to an oversubscription of 25.96 times as of 12:42 PM on September 12.
Non-Institutional Investors (NIIs): Oversubscribed by 48.37 times.
Retail Investors: Oversubscribed by 28.16 times.
Qualified Institutional Buyers (QIBs): Oversubscribed by 14.02 times, the lowest among categories but still robust.
This strong response highlights investor confidence in the company’s business model and growth potential.
The IPO comprises both a fresh issue and an offer for sale (OFS):
Fresh Issue: 45.8 million equity shares worth ₹472 crore.
Offer for Sale (OFS): 138.6 million equity shares worth ₹1,428 crore.
The price band is fixed at ₹98–103 per share, with a lot size of 145 shares.
Minimum investment: ₹14,935 (1 lot).
Maximum investment (13 lots): ₹1,94,155.
As the bidding closes today, here are the important dates for investors:
Basis of Allotment: September 15, 2025.
Credit of Shares to Demat Accounts: September 16, 2025.
Listing Date on D-Street: Tentatively September 17, 2025.
Investors who do not receive allotment will have refunds initiated around the same period.
Urban Company will not receive any proceeds from the OFS, as those funds will go to existing investors selling their stake. However, proceeds from the fresh issue (₹472 crore) will be allocated for:
Technology Development: Investments in AI-driven solutions and cloud infrastructure.
Office Leases: Expansion of office spaces.
Marketing Activities: Strengthening brand visibility and customer acquisition.
General Corporate Purposes.
The Urban Company IPO GMP has shown positive momentum during the subscription period. On the final day, the GMP stood at ₹43 per share, meaning unlisted shares were trading at ₹146, a premium of 41.75% over the issue price of ₹103.
Interestingly, the GMP rose by ₹4 from September 10, when it was quoted at ₹39, signaling rising investor confidence.
Brokerages have given favorable reviews of the IPO:
Deven Choksey Research: Recommended investors to subscribe.
Anand Rathi Research & Canara Bank Securities: Suggested subscribing with a long-term perspective, citing Urban Company’s strong growth potential.
The positive outlook is driven by the company’s expanding customer base, diversified service portfolio, and market leadership in the home services sector.
Founded in 2014, Urban Company Limited is a tech-driven home services marketplace. It operates across 51 cities in India, UAE, Singapore, and Saudi Arabia (via JV).
India Consumer Services – Grooming, beauty, cleaning, and repair solutions.
Native Products – In-house products like water purifiers and electronic locks.
International Operations – Expanding global presence in home service markets.
Service fees from professionals.
Product sales.
Subscription plans.
Kits and tools sold to service partners.
With a strong brand presence and scalable model, Urban Company is well-positioned to capitalize on the growing demand for tech-enabled home services.
Conclusion
The Urban Company IPO has witnessed an impressive response from investors, oversubscribing nearly 26 times on its closing day. With a strong GMP and favorable analyst recommendations, market participants are keenly awaiting the allotment on September 15 and the listing on September 17, 2025. The company’s strategic use of fresh issue proceeds and its expanding footprint position it for long-term growth in the home services market.