Samsung India has officially begun pre-orders for its latest flagship smartphone lineup, the Galaxy S26 series. The new range — comprising the Samsung Galaxy S26 Ultra, Samsung Galaxy S26+ and Samsung Galaxy S26 — is positioned as the brand’s most advanced AI-powered mobile portfolio yet.
Designed around next-generation Agentic AI, the series aims to deliver smarter automation, seamless multitasking and strengthened privacy features for modern smartphone users.
“The Galaxy S26 series is designed to understand how people live and work. It marks a new direction for Samsung with Agentic AI that silently handles routine tasks so you can focus on what truly matters: spending time with family, boosting productivity, and enjoying everyday moments. Our engineers from the Bengaluru and Noida R&D facilities have played a pivotal role in its development, and I am proud to share that the Galaxy S26 series will also be manufactured at our factory in Noida,” said JB Park, President and CEO, Samsung Southwest Asia.
The Galaxy S26 lineup combines high-performance hardware, intelligent imaging capabilities and Galaxy AI into a tightly integrated ecosystem. The devices are engineered for all-day dependability, enabling users to manage work, entertainment and communication without interruptions caused by overheating, lag or security concerns.
A standout innovation arrives with the Galaxy S26 Ultra, which introduces the industry’s first built-in Privacy Display on a smartphone. The technology manages light dispersion at the pixel level, ensuring screen clarity for the user while restricting side-angle visibility.
Users can activate privacy controls automatically when entering PINs, accessing passwords or opening selected apps, offering an added layer of discretion in public settings.
Samsung has equipped the Galaxy S26 series with its most advanced Galaxy S hardware platform to date, optimized specifically for AI processing and power efficiency.
The Galaxy S26 Ultra runs on the customized Snapdragon 8 Elite Gen 5 Mobile Platform for Galaxy, delivering:
Up to 19% improvement in CPU performance
39% boost in NPU performance
24% increase in GPU performance
These gains translate into smoother multitasking, faster on-device AI execution and stable gaming or editing sessions without performance dips.
To sustain peak output, the device incorporates a redesigned Vapor Chamber with enhanced thermal interface materials. This improves heat dissipation during demanding activities such as extended gaming, 4K video recording and multitasking.
The Galaxy S26 Ultra supports Super-Fast Charging 3.0, achieving up to 75% charge in just 30 minutes, minimizing downtime and keeping productivity uninterrupted.
Samsung integrates its proprietary ProScaler technology to refine image scaling, ensuring sharper visuals across photos and videos.
Additionally, the upgraded mobile Digital Natural Image engine (mDNIe) enhances colour reproduction with four times the precision of the previous generation, delivering more natural and vivid tones.
The Galaxy S26 series merges capture, editing and sharing into a fluid AI-powered workflow, making professional-level creativity more accessible.
Wider apertures for improved light intake
Enhanced Nightography Video for brighter low-light footage
Upgraded Super Steady stabilization
AI ISP advancements now extend to the selfie camera, providing more natural skin tones even in mixed lighting conditions.
The Galaxy S26 Ultra becomes the first Galaxy smartphone to support the APV standard. This enables efficient compression for high-quality production workflows while maintaining visually lossless quality during repeated edits.
The enhanced Photo Assist suite allows users to:
Add or restore missing elements
Modify outfits within images
Edit continuously with undo and refinement options
Creative Studio centralizes design features, enabling quick creation of stickers, wallpapers and invitations without third-party tools.
The Galaxy S26 series minimizes the gap between intention and execution through contextual intelligence.
Now Nudge provides contextual recommendations
Automatic Gallery photo suggestions
Calendar conflict detection
Now Brief suggests playlists and reminders
Circle to Search with Google supports multi-object recognition
Integrated AI agents — including Bixby, Gemini and Perplexity — allow users to execute multi-step tasks via a single button press or voice command.
As personalization expands, Samsung reinforces transparency and user control.
Privacy Display with adjustable modes
AI-driven Call Screening
Real-time Privacy Alerts
Private Album within Gallery
The Galaxy S26 lineup incorporates post-quantum cryptography (PQC) for software verification and firmware security. Knox Matrix further strengthens ecosystem-wide protection, adding PQC-enabled encryption for processes like eSIM migration.
Samsung also commits to seven generations of OS upgrades and seven years of security updates, ensuring extended device longevity.
Pre-orders open from February 25 across online and offline retailers, including Samsung Live.
12GB/256GB – INR 139999
12GB/512GB – INR 159999
16GB/1TB – INR 189999
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12GB/512GB – INR 139999
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12GB/512GB – INR 107999
Benefits worth INR 20000
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INR 20000 Storage Upgrade (Pre-Order 256GB and Get 512GB)
For 16GB_1TB variant: 9K Bank/UPI Cashback or up to 9 months EMI
With the Galaxy S26 series, Samsung shifts AI from being a supplementary feature to becoming the foundation of the smartphone experience. The integration of proactive Agentic AI, pixel-level privacy controls, powerful hardware and extended software support reflects the next phase of flagship smartphone innovation.
As user expectations evolve toward smarter automation, stronger security and longer device lifecycles, the Galaxy S26 lineup demonstrates how AI-driven technology can enhance daily productivity and creativity without compromising performance or privacy.