Meta is updating Facebook’s feed with a focus on Reels, improved navigation, and personalized content discovery. Users can expect a more immersive feed, easier access to short videos, and enhanced content creation tools in the upcoming global rollout.
Meta is rolling out a significant update to Facebook’s feed, aiming to provide users with a more immersive and personalized experience. The update focuses on updated design elements, easier access to Reels, and improved visibility of trending content. According to Meta, these changes are designed to make the platform more intuitive while helping users discover the content they are most interested in.
The update is expected to reach users globally in the coming weeks, marking one of the biggest interface changes for the platform in recent years.
The new Facebook overhaul will affect several core areas of the app, including:
Search: Users will see a new grid layout for search results and posts containing multiple photos. Meta states that this will simplify browsing through visual content.
Navigation: The navigation bar has been redesigned to make the most-used features—Reels, Friends, Marketplace, Profile—immediately accessible.
Feed Layout: The feed will be more immersive, highlighting trending content and surfacing relevant media for each user.
Content Creation Tools: Posting and interacting with content will be easier, with tools like adding music, tagging friends, and creating Reels now more prominently available.
Meta is emphasizing the importance of visual content on the platform, particularly Reels. The update introduces a dedicated Reels tab in the lower navigation bar, making it easier for users to discover, watch, and engage with short videos.
Additional refinements include refreshed menu and notification tabs, enabling quick access to Meta AI tools and Stories from friends. The goal is to make video content more discoverable and interactive for users.
The update also brings enhancements to Facebook’s discovery algorithm. Users will now receive recommendations for friends and content based on shared interests such as music, travel, or favorite shows.
Key features include:
Personalization Options: Users can choose which interests appear on their profiles and provide feedback on content preferences.
Immersive Grid Search: Photo and video results will soon appear in a full grid layout, and a full-screen viewer is being tested for a more interactive experience.
Meta says these changes aim to enhance personalization, engagement, and content discovery across the platform.
Facebook is also refining its content creation tools to help users post more easily. Features like adding music, tagging friends, and editing posts are now more accessible, reflecting Meta’s efforts to keep Facebook modern while preserving familiar functionality.
The company intends for these changes to reduce friction in content creation, encouraging users to share more Reels, photos, and stories.
Meta’s update reflects its broader strategy to prioritize short-form video content, improve usability, and boost engagement. By making Reels more visible and refining navigation, the company hopes to keep users on the platform longer, while also introducing features like Meta AI tools to enhance interaction and content personalization.