Maruti Suzuki India Limited introduced the much-anticipated Jimny in India, experiencing a surge in demand initially. Recent observations, however, indicate a decline in sales for this rugged off-roader. In a bid to revitalize interest and sales, the company has unveiled a substantial discount of approximately Rs 2 lakh on the base Zeta variant.
Exploring the specifics of the Jimny Zeta variant reveals notable features and the rationale behind the current discounts. The base variant, while retaining the essence of the top-spec model, misses out on certain elements like fog lamps and matte black bumpers with headlight washers. The model sports 15-inch black steel rims as opposed to the 10-spoke gunmetal gray alloy wheels and lacks rear disc brakes.
Within the Maruti Suzuki Jimny Zeta variant's interiors, the dashboard layout remains consistent but showcases differences in the touchscreen infotainment system. The Zeta variant opts for a smaller 7-inch display in contrast to the larger 9-inch screen present in higher versions. Additionally, it eschews automatic climate control, embracing a manual air conditioning system.
Presently, the automatic variant of the Jimny Zeta boasts an enticing on-road price of Rs 14 lakh, encompassing a company discount of Rs 1.5 lakh. An additional dealership discount of approximately Rs 40,000-50,000 sweetens the deal, culminating in a total discount of Rs. 2 Lakh. Select dealerships are reported to extend discounts of up to Rs 1 lakh on the top-spec Alpha variant of the Jimny.
Maruti Suzuki Jimny's prices span from Rs 12.74 lakh to Rs 15.05 lakh (ex-showroom). The base Zeta variant with manual transmission starts at Rs 12.74 lakh (ex-showroom), whereas the automatic variant is priced at Rs 13.94 lakh (ex-showroom).
The top-tier Jimny Alpha variant with manual transmission comes in at Rs 13.69 lakh, and the automatic variant is listed at Rs 14.89 lakh (ex-showroom). The Alpha dual-tone variant is priced at Rs 15.05 lakh (ex-showroom). This strategic discount initiative aims to augment the allure of the Jimny in the market.
Maruti Suzuki introduced the Jimny in India in June 2023.
The Jimny is a dedicated off-roader SUV.
Initial sales of the Jimny were strong, but have recently declined.
Maruti Suzuki is offering discounts of up to Rs 2 lakh on the Jimny to boost sales.
The discounts apply to both the Zeta and Alpha variants.
The Zeta variant is the base variant and starts at Rs 12.74 lakh (ex-showroom).
The Alpha variant is the top-spec variant and starts at Rs 13.69 lakh (ex-showroom).
The discounts bring the on-road price of the automatic Jimny Zeta variant to Rs 14 lakh.
Some dealerships are offering discounts of up to Rs 1 lakh on the Jimny Alpha variant.
Maruti Suzuki aims to increase the attractiveness of the Jimny through these discounts.
The Jimny is powered by a 1.5L petrol engine that produces 102bhp and 134Nm of torque.
The Jimny has a 4WD system with low range gearing.
The Jimny has a ground clearance of 210mm.
The Jimny has a fuel efficiency of 16.39 to 16.94 kmpl.
The Jimny is available in four colors: Nexa Blue, Metallic Silky Silver, Rugged Brown, and Oceanic Blue.