Hyundai’s myHyundai App Crosses 2.6 Million User Milestone in India

145
14 May 2025
min read

News Synopsis

Hyundai Motor India Ltd (HMIL) has announced that its digital platform, the myHyundai app, has crossed 26 lakh (2.6 million) registered users. This milestone highlights the company’s focus on delivering a comprehensive, customer-centric digital experience, covering everything from product discovery to post-sale services.

All-in-One Platform for ICE and EV Owners

The myHyundai app offers a unified interface for both internal combustion engine (ICE) car buyers and electric vehicle (EV) users. Customers can use the app to explore Hyundai vehicles, book test drives, schedule servicing, manage ownership documents, and locate EV charging stations, all in one place.

Strong User Engagement and Daily Utility

With over 3.39 lakh average monthly active users and more than 23 million monthly interactions, the app has become an essential mobility companion for Hyundai customers. The company attributes this strong engagement to its easy-to-use design and a wide range of features that meet the evolving needs of Indian consumers.

Test Drive Feature Boosts Pre-Sales Journey

In 2025, Hyundai launched the ‘Test Drive Engagement’ feature for select models to enhance the pre-sales experience. It provides real-time updates on test drive bookings via the app. To encourage usage, Hyundai offers special rewards to users who successfully complete a test drive through the platform.

Expanding EV Support and Awareness

To support India’s growing EV ecosystem, the myHyundai app includes an EV Charging Station Locator, giving access to over 10,000 charging stations nationwide. It also features an EV savings calculator that helps users compare running costs, maintenance expenses, and environmental advantages of owning an electric car.

Comprehensive Post-Sale Service Access

Hyundai has integrated several after-sales features into the app to ensure a seamless ownership experience. Key offerings include:

  • Online service booking

  • Service cost estimator

  • Digital insurance access

  • 24x7 roadside assistance
    These tools allow users to manage their vehicles effortlessly without visiting service centers physically.

Strategic Lifestyle Partnerships Enhance Value

To offer value beyond automotive services, Hyundai has partnered with 50+ top lifestyle and mobility brands within the app. Customers have accessed over 75 exclusive offers more than 1 million times, ranging from travel perks to product discounts, enhancing overall brand engagement.

Impressive Yearly Usage Statistics

In 2024 alone, the app was used to:

  • Access insurance policies for more than 9.43 lakh customers

  • Calculate service costs by 6.62 lakh users

  • Manage 15,000+ roadside assistance requests

  • Facilitate an average of 8,000 service bookings per month

These figures reinforce the growing dependence on digital solutions for vehicle management in India.

Leadership Statement on Digital Growth

Tarun Garg, Whole-time Director and Chief Operating Officer of HMIL, shared,

“Reaching 2.6 million users is a testament to our commitment to customer satisfaction. The myHyundai app accompanies our customers from the moment they consider purchasing a Hyundai vehicle to every step of their ownership journey.”

He emphasized that features like EV charging solutions and service tracking tools are thoughtfully designed to meet customers’ evolving lifestyle and mobility needs.

Podcast

TWN Special