Google has rolled out a new subscription plan, Gemini AI Plus, designed to make its advanced AI tools more accessible to a wider audience. The launch comes amid intensifying competition with OpenAI’s ChatGPT Go, reflecting a growing trend among tech companies to offer premium AI capabilities at lower prices.
The new plan aims to bridge the gap between free AI tools and high-priced premium subscriptions, enabling users to leverage cutting-edge AI features without incurring prohibitive costs.
Currently, the Gemini AI Plus plan is available in Indonesia at an introductory price of IDR 37,500 (around ₹200) per month. After the limited-time offer, the subscription will rise to IDR 75,000 (approximately ₹400 per month).
While Google has not yet confirmed a launch date for India, experts anticipate it will expand availability soon, particularly following OpenAI’s launch of ChatGPT Go in the Indian market.
This tier sits below Google’s existing premium AI subscriptions, AI Pro (₹1,950 per month) and AI Ultra (₹24,500 per month), offering an affordable alternative for individual users.
Subscribers to Gemini AI Plus gain access to a suite of advanced tools within Google’s AI ecosystem, including:
Gemini 2.5 Pro with Deep Research capabilities
Veo 3 for video generation (limited access)
Flow AI for AI-assisted filmmaking
Notebook LLM for coding and data analysis
Integration with Google Workspace apps such as Gmail, Docs, Sheets, Slides, and Drive
200 GB of cloud storage usable across Gmail, Drive, and Photos
Expanded 128K token context window, up from 32K in the free tier
These features focus on content creation, productivity, and research, giving users tools to create videos, analyse data, and streamline workflows across Google’s ecosystem.
The launch follows OpenAI’s introduction of ChatGPT Go in India, priced at ₹399 per month. ChatGPT Go provides:
Extended access to GPT-5 model
Higher image generation limits
Longer conversational memory
Ability to use custom GPTs and build personalised AI tools
While Gemini AI Plus focuses on Google Workspace integration and content creation, ChatGPT Go emphasizes AI versatility, coding assistance, document analysis, and personalisation. Both plans aim to make advanced AI accessible between free and premium tiers but target slightly different user needs.
Google has clarified that Gemini AI Plus is not currently available for business or education accounts, leaving open questions about its positioning in other markets, including India.
The introduction of affordable AI subscription tiers signals a competitive phase in the AI industry, with tech giants competing to attract individual users by balancing cost and features.
The launch of Gemini AI Plus reflects a broader industry trend:
Tech companies are offering low-cost premium AI plans to increase adoption.
Users benefit from expanded AI capabilities at a fraction of the cost of enterprise-grade solutions.
Competition between Google and OpenAI is likely to spur further innovations in AI content creation, research, and productivity tools.
As AI subscriptions become more accessible, the race to deliver feature-rich, cost-effective AI services will intensify. Users can expect more flexible options for AI-assisted productivity, learning, and creative projects in the near future.
Conclusion
With Gemini AI Plus, Google is positioning itself to compete directly with OpenAI’s ChatGPT Go, offering an affordable, integrated AI solution that appeals to content creators, researchers, and productivity-focused users.
The rollout of this plan highlights the ongoing global AI race, emphasizing accessibility, affordability, and integration with existing ecosystems like Google Workspace, setting the stage for broader AI adoption across emerging markets.