Bitcoin’s prolonged downturn deepened on Thursday as the world’s largest cryptocurrency extended its losing streak, falling sharply to levels not seen in more than a year. The latest decline underscores growing volatility in the digital asset market, which has been grappling with macroeconomic uncertainty, shifting investor sentiment, and heavy selling pressure across crypto-linked equities.
The price of bitcoin continued its monthslong slide Thursday, falling another 11% to $67,000, its lowest level in 15 months. The decline marks a significant reversal from last year’s rally and highlights how quickly momentum has faded in the crypto market.
The original cryptocurrency, pitched as “digital gold,” has now lost 46% of its value since Oct. 6, when it hit a record high of $126,210.50, according to crypto trading platform Coinbase.
Following the election of President Donald Trump in November of 2024, bitcoin prices climbed steadily for much of the year. The rally was driven largely by investor expectations of a more crypto-friendly administration in Washington, including hopes for lighter regulation and broader institutional adoption.
However, those expectations have gradually given way to profit-taking, tighter financial conditions, and renewed risk aversion, triggering a sustained correction across the digital asset space.
The sell-off has not been limited to cryptocurrencies alone. Companies that enable investors to buy and sell cryptocurrencies, as well as firms that have built their business models around bitcoin exposure, have suffered steep losses.
Coinbase Global fell 9.1%
Robinhood Markets dropped 8.1%
Bitcoin mining firm Riot Platforms slid 10%
These declines reflect reduced trading volumes, shrinking margins, and investor concerns over prolonged weakness in crypto prices.
Strategy, the largest of the so-called crypto treasury companies, saw its stock tumble 13%. The company, formerly known as MicroStrategy, raises capital primarily to purchase bitcoin.
According to its website, Strategy holds 713,502 bitcoin. With average purchase prices above $76,000, the firm is currently under water on its investment.
Current value of holdings: about $47.8 billion
Total acquisition cost: $54.3 billion
The figures highlight the risks associated with highly concentrated exposure to a single volatile asset.
Crypto ventures linked to President Donald Trump and his family have also come under pressure amid the broader market downturn.
American Bitcoin, in which Eric Trump and Donald Trump Jr. hold a stake, fell 6.6% and is now down more than 80% since Oct. 7
The World Liberty Financial token ($WLFI) has seen its market value fall to about $3.25 billion, down from over $6 billion in mid-September, according to coinmarketcap.com
The price of the meme coin $TRUMP is currently $3.93, a sharp drop from the $45 asking price just before his inauguration in January
These declines underline the heightened volatility surrounding politically themed and speculative crypto assets.
Bitcoin’s latest slump comes at a time when global markets are reassessing risk assets. Higher interest rates, cautious institutional flows, and increasing scrutiny of crypto business models have all contributed to the pullback.
Despite long-term optimism around blockchain technology, short-term price movements continue to be driven by sentiment, liquidity, and macroeconomic signals.
Bitcoin’s fall to a fresh 15-month low of $67,000 marks a critical moment for the cryptocurrency market. After a powerful post-election rally fueled by optimism around regulatory easing, the sharp reversal has exposed the fragility of speculative gains and the risks tied to concentrated crypto exposure.
The ripple effects across trading platforms, mining firms, crypto treasury companies, and politically linked tokens show how deeply interconnected the digital asset ecosystem has become. As volatility persists, investors are likely to remain cautious, watching closely for signals of stabilization or further downside in the months ahead.