Mahindra has introduced significant discounts on its renowned 3-door Thar model following the launch of the new 5-door Thar ROXX, which boasts more practical features. This price reduction is part of Mahindra's strategic plan to clear existing stock of the 3-door Thar as dealerships prepare for the arrival of the Thar ROXX.
For the first time since its launch four years ago, the 3-door Mahindra Thar is being offered with discounts of up to ₹1.5 lakh.
The discounts are applicable across all variants, including:
2.0 LX Petrol AT RWD
1.5 LX Diesel MT RWD
2.0 LX Petrol MT 4WD
2.0 LX Petrol AT 4WD
2.2 LX Diesel MT 4WD
2.2 LX Diesel AT 4WD
Additionally, the 1.5 AX OPT Diesel MT RWD variant receives a price cut of ₹1.36 lakh.
This is a significant increase from the previous maximum discount of ₹65,000, which was offered just before the Thar ROXX launch.
The Mahindra Thar 3-door is celebrated for its off-road capabilities and comes with three engine options.
1.5-liter Turbo Diesel: Delivers 117 Bhp and 300 Nm of torque.
2.2-liter Turbo Diesel: Offers 130 Bhp and 300 Nm of torque.
2.0-liter Turbo Petrol: Generates 150 Bhp and 300 Nm of torque (320 Nm in automatic variants).
The 1.5-liter diesel engine is paired with a 6-speed manual transmission and rear-wheel drive.
The 2.2-liter diesel engines are available in 4×4 configurations with either a manual or automatic transmission.
The waiting period for the Mahindra Thar, especially in its 4×4 variant, has decreased significantly.
Previously, customers faced over a year’s wait to receive their fully built SUV. Now, many Mahindra showrooms are offering the vehicle for immediate purchase, reducing the wait time dramatically.
The new 5-door Thar ROXX, which has been highly anticipated, is expected to begin official bookings on October 2, 2024.
With the launch of the Thar ROXX, Mahindra's decision to offer substantial discounts on the 3-door Thar is seen as a strategic move to attract buyers and clear out older models.
The Thar ROXX features enhanced practicality, making it an attractive option for a broader audience. This new variant is expected to cater to a wider market segment, appealing to both off-road enthusiasts and urban drivers.
Mahindra’s introduction of significant discounts on the 3-door Thar following the launch of the 5-door Thar ROXX is a strategic move designed to clear inventory while attracting budget-conscious buyers. The 3-door Thar, with its impressive engine options and robust off-road capabilities, remains a strong contender in the SUV market. The reduced waiting period and immediate availability make it an even more attractive option. As the 5-door Thar ROXX prepares for its official debut, these discounts on the 3-door Thar present a timely opportunity for those looking to invest in a rugged, reliable vehicle at a more affordable price.