Almost all sectors of India are undergoing a significant transformation thanks to digital and new-age-technological initiatives taken by Government of India and Various Industrial Bodies. Implementation of technology in businesses act as a game-changer for the MSME's in many ways. Implementation of data analytics, big data transformation, system-driven operations, digital platforms, and automation of supply chain processes by means of artificial intelligence and machine learning makes ease-of-doing-business a possibility with high productivity and profitability. #ThinkWithNiche
Micro, Small, and Medium Enterprises What are MSMEs? in India that are playing a pivotal role in generating employment opportunities at lower capital cost, reducing regional imbalances, and promoting industrialization in rural areas.
Almost all sectors of India are undergoing a significant transformation thanks to digital initiatives brought about by new-age technologies such as artificial intelligence, data analytics, and machine learning.
India has 22.63 Million MSMEs which accounted for 48% of India’s manufacturing output of more than 13.7 Million metric tonnes. MSMEs are organized into small units with minimum capital requirements and minimal skills. Micro-scale units have less than 10 workers, with around half of these units having less than three workers. Medium-scale units have more than 10 workers, and the average worker strength is between 20 and 40 workers.
The biggest number of MSMEs have less than 20 employees, and the average worker strength in these units is less than 20. Of the total, over 11.6 Million units were engaged in manufacturing, while 5.6 Million units were engaged in trade.
The changing dynamics of the digital economy and the movement towards cashless transactions present an opportunity for large corporate houses and larger financial institutions to leverage MSMEs to increase their earning opportunities through new distribution channels
A recent report by HDFC Ergo (About Ergo Group) indicates that a market of 10.7 Million MSMEs is on the verge of transformation as the shift to the digital economy has largely benefited medium enterprises (MSMEs) and SMEs.The good news is that MSMEs also understand that technology will provide them with new options to secure funding and ensure a better business growth trajectory.
Let's Explore How Technology is Empowering the Indian MSME Landscape...
The changing nature of technology adoption has seen the opportunity of utilizing technology effectively in the entrepreneurial ecosystem. Today, a small enterprise needs a computer, a cell phone, a printer, a scanner, a videographer, a reporter, and a carpenter to run an organization.
Even though they are running an organization, they are probably never sitting with the same group of people. Nowadays, they are multi-location and multi-city, and the number of employees in an organization has increased by a thousand times. They are moving on to software applications that use apps to share work, make decisions, handle time-bound processes, and manage cash flow. In a way, the whole software-driven organization is becoming a technology-enabled organization.
As per a McKinsey & Company Report, using data and analytics to boost productivity, add value and create a new customer experience is the new focus area for Indian SMEs. The report says that a single company can increase the value of its customer relationship by 40 percent by applying advanced data analytics to predictive analytics.
This report also states that an organization with annual revenue of $300 Million can increase the value of its customer relationship by a whopping $2 Million through data and analytics. The Government of India GOI has formulated the MSME Policy (MSME & Startups Forum- Bharat) to enable the growth of MSMEs, which are heavily dependent on cash. Atmanirbhar Bharat which translates to 'self-reliant India', is driven by combined efforts of various MSMEs and popularized by the Prime Minister of India Narendra Modi and the Government of India in relation to the inclusive growth and economic development in the country.
Implementation of technology in business acts as a game-changer for the MSME's in many ways. Data analytics, big data transformation, system-driven operations, digital platforms, and automation of supply chain processes by means of artificial intelligence and machine learning make ease-of-doing-business (Ranking of Indian States for Ease of Doing Business) a possibility with high productivity and profitability.
Most business startups in the present ecosystem require a well-researched implementation of technology. With these systems in place projects that typically require the work of several teams working with multiple vendors can now be accomplished with a single team effort.
More importantly, many of the new technology initiatives being led by state-owned forums the enterprises are open with the easy adoption practices and hand-holding ecosystem which is in place.
The collaboration between Microsoft and NASSCOM will drive innovation in India and contribute towards creating a digitally empowered and innovation-led society. This joint effort will act as the catalyst for technology-driven economic transformation in India.