The Pulse Report is a study that examines how digital payments have progressed in India over the previous five years. With the introduction of PhonePe's insurance, investments, and gold transactions, the average transaction value has increased by 100-400 percent. In Patiala, a Mutual Fund Investment costs Rs 30,000, which is double the price in Mumbai. More than 300 million Indian smartphone users already utilize digital payments. PhonePe has logged digital transactions from 19,098 distinct pin codes in India. The majority of transactions come from tier two, tier three, tier four, and other upper-tier cities. With the increasing use of digital platforms, online money transfers in India have also increased.
The Pulse Report, released last week by PhonePe, a leading Indian fintech platform with over 300 million registered users, is a study on the evolution of digital payments in India over the past five years. The following insights about how digital payment adoption across India has evolved since 2016, are taken from the report.
Average transaction value since launch of insurance, investments and gold purchases on the platform has shot up 100-400%
The average mutual fund investment size in Patiala is Rs 30,000, twice that of Mumbai
India’s Payment Habits
More than 300 mn Indian smartphone users now use digital payments
PhonePe has seen digital transactions from across 19,098 pin codes
133 million monthly active users
80% of transactions come from tier 2, tier 3 and tier 4 cities and beyond
PhonePe users paid across 75 petrol pumps in 13 states in a year
The amount of money that travels digitally in India is more than the GDP of 21 countries
13,456 digital payments at Victory Bazaar in Kakinada from during lockdown, or 200 transactions a day!
14,142 payments at a dairy shop in Delhi NCR during lockdown, or 211 transactions a day!